TVision, the company measuring TV and CTV viewer engagement, has released its semi-annual report: The State of CTV Advertising. While viewers in the US increasingly embrace Ad Supported CTV (up 55 per cent) and FAST apps in particular, advertisers are seeking ways to understand the changing TV landscape and find solutions for critical measures such […]

Breakaway professional golf tour LIV Golf is launching LIV Golf Plus, the league’s new app and global streaming site enabling fans around the world to watch live and on-demand coverage of the 2023 LIV Golf League. Viewers in more than 180 global territories will have the ability to tune in to LIV Golf tournaments beginning […]

NewsNation, a Nexstar Media Group property and US cable news network, has announced the launch of all-new NewsNation-branded connected-television apps on a variety of major platforms, including Roku, Apple TV, Amazon Fire, Android TV and Samsung devices. The free NewsNation apps offer OTT viewers clips and highlights of the latest news from NewsNation and content […]

Super Bowl LVII on February 12th brought in an average 113 million TV viewers, according to Nielsen. But consumers weren’t merely tuning in, they were also turning to their mobile devices to make the most of Super Bowl Sunday – from ordering food to placing bets and even shopping. Mobile marketing analytics platform Adjust analysed […]

Attest, the consumer research platform, has released the findings from the latest edition of its Quarterly US Media Consumption Tracker, providing continuous insights into how Americans’ habits across television, audio, news, and social media continue to evolve. For Q4, Attest found that consumption of all media types fell. TV & Streaming Trends  Perhaps as a […]

Connected entertainment specialist VIZIO has unveiled a suite of updates to its TV user interface and mobile app to help its customers easily navigate the many choices now available in streaming. With the brand-new VIZIO AutoUpdate and redesigned VIZIO Mobile app, millions of VIZIO TV owners now have faster access to their favourite apps, movies, […]

The Amazon Music app is now available on Sky Glass, Sky Stream and Sky Q with millions of songs and albums, thousands of playlists, and latest releases to listen to, all via the app. To launch the service, Sky users can simply say “Hello Sky, open Amazon Music” into their Sky Glass or “Amazon Music” […]

A survey of 1,005 US consumers commissioned by Forbes Advisor and conducted by market research company Prolific found the most popular type of digital subscriptions – and thus the ones perhaps least likely to get dropped – are streaming services, which 90 per cent of consumers subscribe to, followed by delivery apps (72 per cent) […]

TV technology and content analytics provider Samba TV has entered into a new multi-year research and development (R&D) venture with consumer electronics specialist TCL. The partnership will lead to the development and deployment of advanced artificial intelligence (AI) and content analytics to TCL TVs and make features of Samba AI, a suite of advanced AI […]

Xumo, the streaming platform joint venture between US multiplay operators Comcast and Charter, and Element Electronics are to launch a new line of 4K Ultra HD smart TVs, across the US in 2023. Xumo was formed to develop and offer a next-generation streaming platform on a variety of branded 4K streaming devices and smart TVs. […]