Contract Rights Renewal, the rules which dictate how much ITV1 can charge advertisers, will stay for now says the Competition Commission. In its provisional report into CRR the watchdog has proposed “variations” which, for example, could allow ITV1 to capture more commercial impacts, such as rolling in high-definition and time-shifted channels into the definition of […]

ITV has welcomed a Government U turn on product placement. Ben Bradshaw, the culture secretary, is expected to propose this week that commercial broadcasters and TV producers will be able to receive payment to include brands in their programming. The move will bring the UK into line with Europe and the US, where product placement […]

Fourteen media companies have formed a research organization to pursue new methods to measure audiences. The Council for Innovative Media Measurement, said they would finance studies and promote innovation in audience measurement. They will seek answers to the question: how should the buyers and sellers of advertising time take into account the consumers who are […]

ITV has offered the job of chief executive to Tony Ball but has so far been unable to agree terms with the former head of British Sky Broadcasting, according to reports. ITV and Ball were said to be holding talks over the structure and conditions of a turnaround incentive award for Ball akin to a […]

The UK competition regulator is preparing to announce a relaxation of rules governing how ITV1 sells advertising, but is unlikely to scrap all the controls binding the channel, and could call for a complete review of Britain’s TV ad trading system. The Competition Commission aims to announce the results of its review of the contract […]

A recent study revealed that media buyers will be increasing their budgets for online video advertising. According to a biannual report from the video advertising network Web TV Enterprise, which surveyed 101 UK media buyers booking pre-roll advertising campaigns, 97 percent were planning on maintaining or increasing video advertising spend. According to the survey, 25 […]

News Corp is launching a global service that will make all its news stories and videos instantly available to its entire network of TV, print and online news outlets. The service, called NewsCore, will operate like a global wire service for all the company’s newspapers, TV networks and websites. News Corp is describing the venture […]

ITV1 and BBC1 suffered their worst ever month of ratings in August, while Channel 4 clocked up its poorest score for 25 years, as viewers turned off summer schedules on the main networks. Overnight ratings figures show that ITV1 pulled in an average all-day share of just 15.15 per cent for the whole month, eclipsing […]

More than $10bn in advertising disappeared from US media markets in the first six months of this year, according to new data from Nielsen showing a 15.4 per cent year-on-year decline. The study showed sharp differences in the behaviour of different media and product categories, with cable television the only medium on which ad spend […]

The UK Office of Fair Trading (OFT) is to launch an investigation into how the habits and personal information of web users are used to target Internet advertising. Competition regulators said they had been prompted to launch the study, which could ultimately lead to an industry code of practice, because of a need to “update […]