Following on the press and financial speculation French media giant Vivendi attempted to cool the rumour-mill surrounding its potential acquisition of Sky’s three European pay-TV operations.

A Vivendi senior spokesman “vehemently” denied that they had any plan to acquire Sky and Arnaud de Puyfontaine, chairman of Vivendi’s management board, stressed there was no bid.

Sky declined to make any comment, although their shareholders benefitted from a strong price rise on the gossip which saw Sky’s share price 1.6 percent on April 8, and a 12-month ‘high’ for the broadcaster.

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