The increasing number of pay-TV subscribers is driving DTT to record low levels of consumption in Spain.

The latest CNMC report reveals that 76.4 per cent of Spaniards watch TV (an average of 3 hours and 40 minutes per person and day) via DTT, the lowest percentage ever. 20.9 per cent watch TV through cable and IP and 2.7 per cent via satellite.

The numbers of pay-TV subscribers is 6.64 million in the second quarter of 2018, up 8.1 per cent year on year but down by around 80,000 versus the first quarter of the year due to the end of the football season.

Pay-TV revenues increased by 15 per cent year-on-year to €362 million in the second quarter of 2018. FTA TV revenues experienced a flat rise, 0.8 per cent to €506 million, while satellite TV and cable TV revenues were down to €116.7 million and €64.2 million respectively.

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