Video delivery technologist Broadpeak is seeking to improve video streaming with the launch of broadpeak.io. — the company’s new software as a service (SaaS). The API-based platform aims to offer content providers, pay-TV operators, and OTT service providers a fast and reliable way to deliver advanced streaming quality to their subscribers. “Today is a very […]
Brand analytics platform Upwave has launched its new platform feature Customer Forecast, designed to give brand marketers a comprehensive reporting metric to understand which media tactics are driving future customer growth and identify long-term media efficiencies. Customer Forecast is validated by actual sales data, without relying on short-term metrics such as Multi-Touch Attribution or Sales […]
ITV has announced that Motorway is the new stand-alone sponsor of the broadcaster’s live Guinness Six Nations coverage across 2022 and 2023. Motorway, the UK’s fastest growing used car marketplace, will sponsor ITV’s live coverage of the tournament, encompassing broadcast sponsorship of coverage across ITV and STV. The two-year sponsorship agreement planned and brokered by […]
Tina Tuli has been named Vice President of Global Marketing at Firstlight Media. Tuli, whose career trajectory has included senior marketing positions with Samdesk and Magic Leap, will lead development and implementation of marketing strategies that emphasize how Firstlight Media’s OTT platform can help Tier 1 content providers and distributors create engaging, differentiated OTT services. […]
Data reveals the 90s British kids’ TV shows that have had the biggest impact, shaped adult lives, and continue to entertain, even three decades later. The research, conducted by GAP, compiled a list of 306 British kids’ TV shows that aired in the 1990s, according to Wikipedia. An analysis combined scores based on the number […]
Channel 4 has commissioned HLP Studios to make Inside The Superbrands, an eight-part series going behind the scenes of eight of the world’s biggest brands. It is the first commission for HiddenLight Productions’ new label which sees the company expanding its reach into formats and popular factual. Inside The Superbrands shines a new light on […]
Paramount+, the streaming service from ViacomCBS, has announced that the Spanish-language series The Envoys (“Los Enviados”) will premiere in the United States on Thursday, Jan. 20. The original series features an all-star cast, including Luis Gerardo Méndez (“Narcos: Mexico,” “Charlie’s Angels”), Miguel Ángel Silvestre (“Narcos,” “Sense8”), Irene Azuela (“Sense8”), and Miguel Rodarte (“Narcos: Mexico”). Oscar® […]
BT Sport has confirmed its plans for the 2022 edition of the Women’s Ashes, which gets underway at 7.45am on January 20th on BT Sport 1. Presenter Jules Breach and former England cricketers Lydia Greenway and Ebony Rainford-Brent will head up proceedings live from the BT Sport studio in London. The commentary team across the […]
Genius Sports, the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, has secured a major expansion of its long-term partnership with bet365. As one of the first sportsbooks to implement Genius Sports’ live streaming service, bet365 has now agreed to a major uplift in the Company’s premium video […]
This Lunar New Year, StarHub will be turning up the festivities with a free preview for all StarHub Entertainment customers, from 27 January, 12pm, to 7 February, 12pm. The 12-day free preview will feature over 100 channels from a myriad of content genres, such as BBC Earth, Cartoon Network, HBO, Hub Sensasi, Hub Sports 1, […]