Advanced Television

sports

The World Games streaming platform goes live

The International World Games Association (IWGA) has announced the launch of The World Games Live, a dedicated global streaming platform created to bring The World Games 2025 (TWG) in Chengdu, China, directly to fans worldwide. Developed in partnership the International Sports Broadcasting Company (ISB), TWG´s global host broadcaster, the platform will stream live action from […]

July 28, 2025

PubMatic launches AI-powered Live Sports Marketplace

PubMatic, the independent technology company delivering digital advertising’s supply chain of the future, has launched an AI-powered Live Sports Marketplace that enables advertisers to target specific game moments across streaming platforms in real-time. This proprietary technology analyses live game data, offering granular event-level curation and real-time access to live sports ad inventory. The Live Sports […]

July 18, 2025

Veloce receives £40m investment from SEGG Media

Veloce Media Group, a platform operating at the intersection of sport, gaming and digital media, has announced a strategic investment from SEGG Media Corporation. The transaction values Veloce at £40 million (€46m) pre-money and marks a step forward in the Group’s international expansion and growth strategy. The partnership will be managed by Sports.com, a division […]

July 17, 2025

Imagine sharpens focus on North American sports and live events

Imagine Communications is deepening its commitment to the North American sports and live events market with targeted investments in both its product portfolio and team structure. This strategic move reflects Imagine’s ongoing dedication to serving the unique and evolving needs of its customers and partners in one of media and entertainment’s most dynamic sectors. As […]

July 17, 2025

WSC Sports partners with Piqué’s Kings League

WSC Sports, the AI-driven platform for sports content automation, has announced a multiyear partnership with Kings League, the sports entertainment property founded by Gerard Piqué. Kings League will adopt multiple WSC Sports solutions to scale content creation across its expanding global footprint. That includes WSC’s recently enhanced Essentials plan now featuring sports-first Digital Asset Management […]

July 16, 2025

Sport1 Medien sells Plazamedia to DMC Production

Sport1 Medien, a wholly-owned subsidiary of Highlight Communications AG, has successfully completed the sale of its subsidiary Plazamedia to DMC Production. As part of the transaction, DMC Production has acquired 100 per cent of the company’s shares. Plazamedia is a provider of content solutions for the sports and entertainment industry. The company delivers full-service offerings […]

July 10, 2025

Sky upgrades VIP loyalty programme

Sky is relaunching its VIP loyalty programme, saying it will offer over 3 million rewards and experiences for customers across the UK this year. Available to all Sky customers via the My Sky app, the revamped Sky VIP programme offers more perks than ever before – from weekly treats, to shopping savings, sports rewards and […]

July 10, 2025By Nik Roseveare

Viaplay unveils Sport vs Money docuseries

Viaplay has announced Sport vs Money with Simon Jordan, a four-part docuseries that tackles one of the most urgent questions in global sport: how money is reshaping the game of football.  Hosted by former Premier League club owner and broadcaster Simon Jordan, the series will premiere on August 12th on the Viaplay streaming service across […]

July 10, 2025

ViewLift, Monumental Sports Network partnership

Monumental Sports & Entertainment (MSE) and ViewLift have announced the creation of a broadcast and streaming solution built to meet the local distribution needs of professional sports teams across the US. The initiative is set to formally launch this autumn. This strategic alliance brings together two powerhouses in the sports media industry. MSE is recognised […]

July 9, 2025

Joymo, Spiideo sports streaming solution for UK education sector

Joymo, the direct-to-fan streaming platform provider, and Spiideo, a specialist in AI-powered sports video technology, have announced a commercial collaboration to provide an end-to-end package for the UK education sector. The partnership brings together Joymo’s OTT streaming services anddata control and safeguarding capabilities – trusted by the likes of World Archery, Basketball Ireland and England […]

July 7, 2025