Commerce Signals, a Verisk company and specialist in payment based marketing solutions, has announced the SVOD Trends Report, a new service that tracks and analyses consumer subscription behavior on Netflix, Amazon Prime Video, Disney+, HBO Max, Hulu, Paramount+ and Peacock across a variety of key performance indicators. The SVOD Trends Report is a companion service […]
Findings from Hub Entertainment Research’s study about the Tokyo Olympic Games reveals that NBCUniversal’s strategy of placing key Olympic coverage on its new Peacock AVoD service appears to have paid off for both NBCU and its advertisers. Peacock’s Olympic viewers had good news for advertisers. According to Hub’s study, 2021 Hub Olympics Flash Study, half […]
Suggesting the initiative will launch NBCUniversal-wide efforts to reach and connect with what it terms ‘200%ers’ – Latinos who are 100 per cent Latino and 100 per cent American, NBCUniversal Telemundo Enterprises has created a new Hispanic Streaming business division exclusively dedicated to super charge the growth of Latinos on Peacock and across all Telemundo […]
As US households increasingly shift towards online content platforms, a quarter of US Internet users now rely on a mix of Advertising-funded Video on Demand (AVoD) and Subscription Video on Demand (SVoD) services for their entertainment, notes research firm Ampere Analysis. This figure has risen from 15 per cent in Q1 2020. Ampere’s latest catalogue […]
VIZIO SmartCast viewers can access the on-demand BET+ streaming service on SmartCast TVs from August 4th. BET+ offers thousands of hours of hit movies, TV shows, stage plays and more from the best Black creators. With new, exclusive originals premiering each month, BET+ offers the best of Black culture with titles like First Wives Club, […]
WWE has announced financial results for its second quarter ended June 30, 2021. “During the second quarter, we generated solid financial results as we continued to focus on building fan engagement,” said Vince McMahon, WWE Chairman & CEO. “With the announced return to live event touring and robust ticket demand, we believe we can further […]
In the post-pandemic viewing and streaming media ecosystem, Latinx viewership continues to reflect the broad range of contemporary US Latinx identities and household demographics. According to a Horowitz Research survey, demand is ever-expanding for new, high-quality Spanish-language content on par with English-language content among individuals and families with identities ranging from Hispanic to Afro-Latino/a/x and […]
NBCUniversal and Sky will make AVoD service Peacock available at no additional cost to nearly 20 million Sky customers in Europe. Beginning later in 2021, Peacock will make its international debut across Sky platforms, including Sky Q, NOW, and Sky Ticket, currently serving customers throughout the UK, Ireland, Germany, Italy, Austria, and Switzerland. “Comcast’s Xfinity […]
IndyCar and NBC Sports have announced a multi-year extension of their media rights agreement. NBC Sports will continue to be the exclusive home of the Indianapolis 500 and will provide coverage of all NTT IndyCar Series races, qualifying, practices, and Indy Lights races across its linear, digital, and streaming platforms, including Peacock. Financial terms were […]
NBCUniversal and Roku are partnering to bring an all-new, immersive Olympic experience to streamers on the Roku platform in the US. The initiative makes it easy for users to access Olympic coverage and Olympics-related entertainment on supported Roku devices and Roku TV models. Roku is creating easy access to NBCU’s 5,500 hours of streaming coverage […]