Peacock will be the streaming home of the 2022 Winter Olympics in the US, offering viewers the ability to live stream all of NBCUniversal’s coverage of the XXIV Olympic Winter Games from Beijing, China, available on the service’s premium tier, from February 2nd to 20th. Peacock will present live streaming coverage of every event of […]
Social advertising competitive intelligence and brand analytics platform BrandTotal has released new data on how the world’s leading streaming services have advertised across top social media channels ahead of the Christmas holiday. For the study, BrandTotal analysed paid social media ad campaigns for Disney+, HBO Max, Netflix, Hulu, Apple TV Plus, Peacock, and Paramount+ – […]
Global content spend saw double digit growth in 2021, with research firm Ampere Analysis expecting it to exceed $220 billion (€195.3bn), with growth driven by SVoD platforms. Specifically, investment rose 14 per cent compared to 2020, representing an increase of over $20 billion. Apple TV+, Disney+, HBO Max, Peacock and Paramount+ invested over $8 billion […]
WWE Day 1 will be available to stream live on WWE Network in the UK on January 1st 2022. The dual brand PPV is scheduled to take place at the State Farm Arena in Atlanta, Georgia, and will be the company’s first ever PPV event to take place on New Year’s Day. Current match card: […]
Over the last three years, the number of AVoD users has significantly increased in Europe. If the lockdown context between Q1 2020 and Q2 2020 assuredly had a massive impact in terms of traffic – with growth rates twice as high as the previous trends – it remained limited, as growth rates eventually retrieved their […]
Netflix’s Italian original Tear Along the Dotted Line beat out Disney+’s Hawkeye to lead the Whip Watch Report of streaming originals among Italian viewers for the week of November 22-28. The Whip Watch Report ranks the most viewed series originating from SVoD platforms in the past week. Tear Along the Dotted Line is a new […]
Earlier this month ITV unveiled its Q3 numbers with analysts praising the broadcaster for a much stronger than expected advertising take up and anticipating an advertising increase of around 24 per cent by the end of the trading year. But Britbox, the ITV and BBC-backed OTT service, could be in trouble. Analysts from investment bank […]
Kantar believes the video streaming subscription model is losing its power to drive long-term growth. The prediction is part of its latest Media Trends report. Kantar forecasts that the fight for audience numbers will drive a further diversification of business models in 2022, with a sole subscription offer becoming scarce. This will also be informed […]
Sky and NBCUniversal have confirmed plans to roll out SVoD Peacock content across Sky territories, beginning with a soft launch in the UK and Ireland on November 16th. Included at no additional cost, Sky TV customers and NOW Entertainment Members in these markets will have early access to a new Peacock destination, featuring a catalogue […]
Three key trends emerged from Hub Entertainment Research’s latest Conquering Content study, which tracks how consumers discover TV content – and the platforms they use to watch newly discovered shows and movies: 1) Streaming’s advantage as the home for favourite shows continues to grow: Consumers are now three times more likely to discover a new […]