DoubleVerify (DV), the software platform to verify media quality, optimise advertising performance and prove campaign outcomes, today announced the launch of new industry-first streaming TV offerings designed to give advertisers greater transparency, control and efficiency across their streaming TV investments. In addition, DV is leveraging unique, licensed IMDb data to fuel AI-driven classification of streaming […]
MetaBroadcast, the metadata management provider for content aggregators and audience measurement firms, has partnered with IMDb, the popular source for information on movies, TV shows and celebrities, to launch a new service that empowers media and entertainment companies with deep insights into the completeness, accuracy, and consistency of the metadata to enrich their media catalogues. […]
Leading film education charity, Into Film, has announced this year’s Into Film Awards nominees and the Awards ceremony host will be Actor, Presenter and author, Rose Ayling-Ellis MBE. “I am really honoured to be the 2025 Into Film Awards host and I am so impressed with the creativity and brilliance of all the young people […]
Creative data company Vidmob and TikTok have unveiled insights from a collaborative study to pinpoint the creative strategies – such as real people, direct connection, and brand integration – that propel success for brand advertising campaigns. More specifically, the research identifies the key visual and creative elements that significantly boost engagement and purchase intent within […]
The British Board of Film Classification (BBFC) has announced the appointment of two new members to the BBFC’s Board, chaired by Natasha Kaplinsky (OBE), as well as the recruitment of a Global Brand Ambassador. Col Needham, Darren Jobling and John Stanley will work closely with Natasha Kaplinsky OBE to build and deliver on the strategic […]
Fabric, a specialist in media and entertainment catalogue management, is collaborating with industry leaders IMDb, FOX Entertainment, Paramount, ITV, EIDR, and Xperi to solve one of the entertainment industry’s most persistent challenges: the efficient management and delivery of accurate metadata for content. The Authenticated Data Specification (ADS) Accelerator Project at IBC brings together major players across […]
IMDb, the online source for information on movies, TV shows, and celebrities, and Fabric, a specialist in metadata management for media and entertainment (M&E) catalogues, have announced a new solution that allows M&E companies to enrich their catalogues using entertainment data sets from IMDb. IMDb licenses information from its database – including movie and TV […]
Movie, TV show, and celebrity information source IMDb and short-form mobile video destination TikTok are collaborating to help the TikTok community share and discover movie and TV content and information. Powered by IMDb, TikTok has launched a new feature that allows users to link to movie and TV titles directly within the videos they create. […]
Amazon Freevee (formerly IMDb TV) has picked up a second season of American Rust, starring Jeff Daniels and Maura Tierney. The second season of the crime drama will stream exclusively on the Freevee AVoD service after the show’s original home, Showtime, cancelled the series. Based on Philipp Meyer’s acclaimed novel of the same name, the […]
Amazon Freevee, the AVoD service formerly known as IMDb TV, is now available to watch on Apple TV, iPads and iPhones with the service available via a dedicated app from the App Store. Freevee previously announced that it will grow its Originals slate by 70 per pent in 2022, including the spinoff of the longest-running […]