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Data: Olympic viewing up 7x on YouTube

Seven times the amount of hours of Olympic Games content were watched on YouTube during Tokyo 2020 compared with Rio 2016, according to a Blog post from the video-sharing site. “We worked with broadcasters around the world to deliver the most comprehensive viewing experience, including live streams of opening and closing ceremonies, clips of memorable […]

August 16, 2021

Report: Advertising fuels $1.34bn piracy market

Online criminals who offer stolen movies, TV shows, games, and live events through websites and apps are reaping $1.34 billion (€1.14bn) in annual advertising revenues – including from some of the most iconic global companies, according to new research from Internet security education body the Digital Citizens Alliance and piracy risk data and protection, brand […]

August 13, 2021By Colin Mann

DoubleVerify extends YouTube offering

DoubleVerify, a software platform for digital media measurement, data and analytics, today announced enhancements to its brand safety and suitability solution that include the introduction of DV’s Brand Safety Floor as a turnkey option, extending Brand Suitability Tiers on YouTube, and more.  Available to both advertisers and publishers since January 2021, Brand Suitability Tiers allow […]

July 29, 2021

AEW launches AEW Elite General Manager game

AEW Elite General Manager, the officially-licensed fantasy booking game that wrestling fans have been eagerly waiting for since it was first announced in November 2020, is now available worldwide to download and play on iOS and Android devices. AEW’s mobile wrestling management simulator from Crystallized Games is the second title released under the AEW GAMES […]

July 16, 2021

CBeebies updates Storytime app

Children and parents can watch 10 new interactive stories via the new look CBeebies Storytime app, from popular children’s authors including Sophie Dutton, Caleb Femi, Destynee Onwochei and Olly Pike. Available for free on app stores, CBeebies Storytime encourages a love of stories in early years and supports literacy, vocabulary and reading skills. The app […]

July 14, 2021

Report: Global ad market rebounds

Global advertising spend is on course for 12.6 per cent growth this year to reach $665 billion (€561.3bn), an upgrade from 6.7 per cent initially projected, as the global ad market rebounds strongly from the Covid-19 downturn of last year, finds WARC, the international intelligence service. Further growth, of

July 13, 2021

France: Google fined €500m in news sharing row

Google has been fined €500 million by France’s competition authority for failing to negotiate “in good faith” with news organisations over the use of their content. The authority accused Google of not taking an order to do so seriously. The fine is the latest in a global copyright battle between tech firms and news organisations. […]

July 13, 2021

Data: Vivo wins Euro 2020 most increased search interest

Vivo saw the biggest spike in searches as a result of its Euro 2020 advertising. The analysis of Google Trends data by advertising experts N.Rich shows that searches for Vivo spiked to nearly four times the brand’s average number of searches, reaching a high on June 13th, the third day of the Euros. The Chinese […]

July 13, 2021

TiVo expands IP licence with Google

Entertainment technologist TiVo has agreed a long-term renewal of its patent licence with Google. The renewal provides Google, who has been a licensee since 2012, with continued broad coverage under TiVo’s patent portfolios. “We are very pleased to conclude this agreement with Google, a world leader in OTT video with YouTube and Google TV, and […]

July 8, 2021

Insys launches Cloud Multi DRM on AWS Marketplace

Insys Cloud Multi DRM, a fully cloud-native digital rights management licensing server for video streaming from Insys Video Technologies, is now available in AWS Marketplace. Insys Cloud Multi DRM is a secure, scalable, and serverless architecture based on AWS cloud for users of AWS Media Services. It provides a single source for secure content playback […]

July 7, 2021