Advanced Television

Gogglebox

Channel 4 draws record young streamers

Channel 4 has unveiled its most popular shows, viral social clips and viewing trends of 2020, a year which saw growth in viewing across all key platforms, particularly amongst young viewers. In an unprecedented year of global upheaval, viewers have turned to Channel 4 in significant numbers both to its streaming service, All 4, and […]

December 21, 2020

Research: Lockdown boosts family TV viewing

Research conducted by Freeview shows that family TV time is back, with British broods now watching 18 hours of TV together every week – four hours more than before the lockdown. In fact, more than half (57 per cent) of Brits said watching TV as a family during lockdown had been a bonding experience, bringing […]

July 14, 2020

Lloyds Bank sponsors Celebrity Gogglebox

Channel 4 has announced that Lloyds Bank will sponsor hit show Celebrity Gogglebox when it returns to TV for its second series on June 5th. The partnership represents the first time Lloyds Bank has sponsored a TV show and enables the bank to promote their sponsorship of Celebrity Gogglebox off-air through an exclusive brand licensing […]

June 5, 2020