MadHive, the enterprise software company that powers modern media, has announced its recent shoppable Connected TV (CTV) campaign with CBD skincare brand Cannaluxe (formerly Cannuka Luxe) drove more than 150K shoppers to NeimanMarcus.com. The overall campaign generated 10 million impressions across premium publishers including Fox, ESPN, FX, AMC, and Bravo, The CW, Food Network, Bravo, […]
Fox Entertainment’s MarVista Entertainment and TelevisaUnivision have entered into a development and production deal involving ten exclusive original Spanish-language movies to be produced for ViX+, the premium SVoD tier of Vix, the Spanish-language streaming service. As part of the agreement, MarVista will produce ten original Spanish-language films across family, comedy, romance, and holiday genres that […]
FOX Nation has signed a deal with Academy-Award winning actor, filmmaker and Yellowstone star Kevin Costner for a four-part series commemorating the 150th anniversary of Yellowstone National Park in 2022, announced Jason Klarman, its president. Entitled Yellowstone: One-Fifty, the new series will launch in the fourth quarter of 2022 and consist of four one-hour episodes focused on the […]
The Eleven Group has appointed Meta’s Peter Hutton as a Non-Executive Director. As Director of Sports Partnerships at Meta, Hutton is responsible for leading the sports strategy and partnerships worldwide for Facebook, Instagram, WhatsApp, Messenger, Meta Quest and Portal. His previous experience includes senior executive roles at Eurosport and Fox International, where he ran Europe […]
Roku has announced Roku’s Advertising Watermark – free technology to help advertisers and publishers validate the authenticity of video ads originating on the Roku platform. As an authentication solution built for TV streaming, Roku says its Advertising Watermark gives marketers the confidence that their advertising spend is reaching real Roku users. Today, device spoofing occurs […]
FOX News Digital finished the first month of 2022 as the top-performing news brand in the competitive set in both multiplatform views and multiplatform minutes, according to Comscore. The digital network delivered over 2.7 billion total multiplatform minutes and over 1.4 billion total multiplatform views, while posting growth in the latter metric versus the prior […]
Silver Spoon continues to augment its real-time animation and virtual production capabilities with the hiring of new Head of Production, Angela Cardetti. The recent enlistment follows the studio’s expansion of operations to Los Angeles in addition to their New York base. Silver Spoon continues to lead the virtual production industry, supporting broadcast projects like the […]
Nearly two-thirds (64 per cent) of Americans prefer consuming news on TV, ahead of newspapers, digital, and social platforms. In a recent survey conducted by YouGov on behalf of Samsung Electronics America, respondents confirmed that TV viewing across the US remains overwhelmingly strong, with local news leading the pack with 62 per cent, followed by […]
FOX News International, FOX News Media’s global streaming service, has expanded distribution into Africa, increasing its reach to 44 countries worldwide. The service is now available in Egypt, South Africa, Ivory Coast, Kenya, Nigeria, Rwanda and Zambia. The expansion marks the first time FOX News Media content will be available on the service throughout the […]
Disney+ and 20th Television Animation have confirmed the return of animated sci-fi comedy, Futurama, from The Simpsons creator Matt Groening and David X. Cohen. A new season will comprise of 20 new episodes and go into production this month, with a premiere date TBC in 2023. The show’s returning voice cast includes stars Billy West, […]