Pixellot, a provider of AI-automated sports video and analytics solutions, has announced a strategic partnership with the Portuguese Football Federation (Federação Portuguesa de Futebol, FPF). FPF has chosen Pixellot as its digital transformation partner to execute their visionary long-term plan, Project 2030. With the implementation of Pixellot’s end-to-end solution across five leagues and the National […]
Serie A could launch its own service to stream matches in Italy live if broadcasters currently bidding for rights do not improve their offers, the head of the top flight Italian football league has said. Domestic broadcast rights are a key source of revenue for Serie A clubs. The league has delayed a decision on […]
Sky Creative, Sky’s in-house advertising and creative agency, has designed and delivered a new, arena-shaped studio home for the Sky Sports team. Surrounded by high resolution screens and immersive AR graphics, the studio blends traditional set design and innovative technologies. Started in early 2022, the project was a close-knit collaboration between design, production and technology […]
Viaplay Group has renewed its rights to Danish 3F Superliga football for a further six seasons. The 3F Superliga is the top Nordic football league, and fans can continue following extensive live coverage on the Viaplay streaming service and Viaplay Group’s TV channels until the end of the 2029/2030 season. The agreement will take Viaplay […]
In a step towards convergence between the real and digital worlds, LALIGA has embarked on a new era in response to the evolution the company has undergone in recent years and a changing landscape. With the aim of offering football fans a more authentic experience, and having announced EA SPORTS as the main sponsor of […]
At least 78 websites, mainly IPTV and streaming-related services including Torrent sites, will be blocked in Spain following the country’s courts giving the green light to the list of illicit services provided by Telefónica and LaLiga. After receiving notice, Internet service providers are obliged to block those services within three hours – and for a […]
The success of The Lionesses in the FIFA Women’s World Cup has resulted in a 254 per cent increase in addressable advertising audience in the past month, data from Quantcast reveals. The insight shows that 17.4 million addressable devices have engaged with the Women’s World Cup in the past two weeks. This highlights the rapid […]
Spanish public broadcaster RTVE is to show the final of the Women’s World Cup in 4K on its digital terrestrial TV service. The DTT transmission, on August 20th, will be available to Spanish football fans on TVE UHD and TVE UHD 2 channels, now on trial, with regular transmissions set to begin in February 2024. […]
Sports streaming service DAZN has acquired ata Football, the women’s football content platform which is backed by the Miami-based sports investment firm 777 Partners. Founded by Hannah Brown and Esmeralda Negron in 2020, ata Football has partnerships with a number of broadcasters and rights owners and allows viewers to watch matches from the Italian women’s […]
Research from Ampere Analysis highlights the growing popularity of football in America, with nearly 20 per cent of US sports fans now claiming it is their favourite sport. Today, football (or ‘soccer’ in the US) is the fourth most popular American sport, a figure that has grown rapidly from the last quarter of 2021. The […]