The Walt Disney Company and US satellite TV provider DirecTV have failed to reach a new distribution deal for ESPN, ABC and other Disney-owned networks, resulting in more than 11 million DirecTV subscribers across the US losing access to those networks on September 1st. The expiry of the prior deal, which was signed in 2019, […]
DirecTV Inflight, a distributor of content in the commercial aviation industry, has launched an IPTV service for business aviation in collaboration with Satcom Direct (SD), the business aviation solutions provider. This media streaming technology offers business aviation customers access to live TV programming, including a comprehensive sports lineup. The solution is completely hardware-free, allowing passengers […]
DirecTV Advertising, a specialist in addressable TV solutions, and Publicis Media, the media division of Publicis Groupe, has released a study titled Premium, Defined: Long-Form Content Drives Ad Success. The joint study was fielded by Vital Findings in May 2024 and uncovers consumers’ definition of premium content and their sentiment towards the ads that appear […]
Gunpowder & Sky has announced that its Fast Channel, Alien Nation by DUST, has been added to Pluto TV, Paramount’s AVoD and FAST service, in the US. This comes on the heels of the channel’s addition to DirecTV’s lineup earlier this year. Alien Nation by DUST is the home of the unexplained and all things […]
Insight TV, the millennial-focused channel operator, has announced a distribution partnership with DirecTV, increasing Insight TV’s US expansion, with the launch of two channels, InFast and InWonder, along with a curated selection of VoD content including Insight Originals. InFast viewers can look forward to summer programming such as Going For Gold (Sports) and Summer […]
Gracenote, the content data business unit of Nielsen, is powering new contextual categories to give advertisers greater visibility into the content that their messages run against on connected TV (CTV). By teaming with Peer39, a provider of contextual suitability and quality solutions for modern marketers, these Gracenote-powered contextual CTV categories will be available on Peer39 […]
DirecTV Hospitality has announced the renewal of its agreement with BWH Hotels, solidifying DirecTV Hospitality as a trusted and endorsed supplier for BWH Hotels and furthering their joint commitment to deliver the best of in-room entertainment for hotel guests. “We are thrilled to continue working with DirecTV Hospitality,” said Michael Morton, Senior Vice President, Brand […]
DirecTV for Business has announced the launch of its next-generation Advanced Entertainment Platform (AEP), solidifying its position as the leader in the commercial video market (Source: IDC Market Research, April 2024) and reaffirming its commitment to delivering unparalleled in-room entertainment experiences. “We are excited to introduce our next-gen set-top box as part of the Advanced […]
DirecTV and content studio Lionsgate have announced a wide-ranging licensing agreement that will immediately make five Lionsgate channels available to all DirecTV and DirecTV Stream customers in the US who receive their content via streaming, along with satellite customers who want to access them using the DirecTV App. The first of Lionsgate’s channels to join […]
The 2024 DirecTV Soccer Champions Tour will officially kick off its summer of soccer celebration at the newly-christened DirecTV Champions Lounge, a 38-day long fan experience and brand takeover of the iconic soccer bar Legends in New York City running July 5th through August 12th. DirecTV returns as the primary sponsor for the second annual […]