DirecTV has announced plans to launch a dedicated free ad-supported streaming TV (FAST) platform – MyFree DirecTV – in the US on November 15th. At launch, MyFree DirecTV will provide viewers with direct access to curated FAST Channel content and an on-demand library, with additional channels slated to join the platform throughout 2025 and beyond. […]
DirecTV Advertising, a specialist in addressable advertising, has announced a partnership with LiveRamp, the data collaboration platform, to enable LiveRamp’s Authenticated Traffic Solution across DirecTV’s streaming platforms in the US. LiveRamp’s solution allows brand marketers to connect their first-party data with DirecTV’s deterministic user data, enabling deeper advertiser control for targeting and measurement across authenticated […]
It should not be forgotten in the acres of business news coverage over the DirecTV (and TPG) acquisition of DISH Network that in selling DISH, chairman Charlie Ergen is very much giving up his ‘baby’. When his EchoStar 1 satellite was launched on a Chinese Long March rocket in 1995 Ergen was in the launch […]
As heavily rumoured, DirecTV and EchoStar have entered into a definitive agreement under which DIRECTV will acquire EchoStar’s video distribution business DISH DBS, including DISH TV and Sling TV, through a debt exchange transaction. “DirecTV operates in a highly competitive video distribution industry,” said Bill Morrow, Chief Executive Officer, DirecTV. “With greater scale, we expect […]
The long-awaited merger between DirecTV and Dish Network appears imminent and could be announced as early as September 30th, according to a report in the WSJ. If an agreement is reached, the result would be the creation of the largest pay-TV operator in the US. Together, the pair would have some 20 million subscribers. The […]
Live TV streamers in the US are more satisfied than cable and satellite customers, according to the JD Power 2024 US Television Service Provider Satisfaction Study. Overall satisfaction for live TV streamers is 625 (on a 1,000-point scale) compared with 524 among cable and satellite customers. The biggest gap in satisfaction between live TV streaming […]
DirecTV for Business, a specialist in delivering high-quality entertainment to senior living communities nationwide, has announced a multi-year agreement with Link-age Solutions, a specialised group purchasing organisation, naming them the exclusive preferred provider of in-room entertainment for Link-Age Solutions’ nearly 1,100 senior living communities. The collaboration is designed to create a more connected and […]
Fox Weather, Fox News Media’s FAST service, is available to DirecTV customers in the US. Fox Weather president, Sharri Berg, commented: “As the fastest growing weather service, we are excited to expand our relationship with DirecTV to bring our crucial coverage to their audience.” Available to all DirecTV customers with the Entertainment package or higher, Fix Weather will […]
DirecTV and The Walt Disney Company have announced “an agreement in principle” that has seen Disney’s full linear suite of networks restored to DirecTV, DirecTV Stream and U-verse customers in the US while both parties work to finalise a new, multi-year contract. DirecTV had dropped all Disney channels on September 1st after failing to agree […]
US pay-TV operator DirecTV is raising its subscription price despite still being in dispute with Disney over carriage of certain channels. The price rises will be effective on or after October 6th. The broadcaster says customers will notice adjusted rates on their next billing cycle. The company is updating prices for both its satellite and […]