Charlie Ergen, founder and chairman of DISH Network, speaking to analysts following the company’s Q3 earnings call, stated that the much-discussed merger between the US satellite pay-TV operators was getting closer. He told analysts that merger discussions ahead of the upcoming mid-term elections were difficult. “You’re hesitant to be a political football for somebody to […]
Yahoo is expanding its partnership with DirecTV Advertising to include set-top box (STB) data, backed by privacy protection protocols. With the expanded partnership, Yahoo’s demand-side platform (DSP) customers can now activate TV usage data from millions of DirecTV households in the US to optimise planning, activation and measurement of digital campaigns across DirecTV and non-DirecTV […]
DISH ranks highest in three segments of the J.D. Power 2022 U.S. Television Service Provider Satisfaction Study, while Verizon Fios, Midco and FuboTV each rank highest in one segment. The study finds that live television streamers say they pay less for their live television, as the self-reported average cost for cable and satellite television is […]
As the live sports streaming war heats up, NFL Sunday Ticket is up for grabs in the US as it is poised to leave DirecTV. Major players like Amazon Prime Video and Apple TV+ are expected to be the front-runners for the package, reports The Streamable. While DirecTV struggled to turn Sunday Ticket into a […]
Harmonic has announced that DirecTV GO, a Vrio company, is streaming more than 100 linear channels with Harmonic’s VOS360 cloud SaaS platform. The Harmonic SaaS platform is deployed by leading providers in the media and entertainment industry for efficiently streaming linear channels and live sports events. “Scalability is a fundamental requirement for us to grow […]
Amazon and DirecTV have entered into a multi-year agreement to offer Prime Video’s exclusive Thursday Night Football (TNF) line-up to NFL fans visiting more than 300,000 sports bars, restaurants, hotel lounges, casinos and sports books, retail shops and services, and many other venues in the US. DirecTV for Business will now deliver live TNF action […]
DirecTV is arguing that rival Dish Network’s planned 5G signals will interfere with its DTH signals over North America. Dish Network, backed by Charlie Ergen, has invested heavily in winning licences for 5G terrestrial cellular networks in the US. DirecTV has told the Federal Communications Commission (FCC) that Dish Network’s mobile 5G signals “would cause […]
DirecTV Advertising and Yahoo have formed a strategic partnership with the aim of unlocking new value for advertisers across linear TV and digital. Against the backdrop of an increasingly fragmented advanced TV landscape, the pair are teaming up to provide buyers with a more seamless way to access addressable TV and streaming inventory. In working […]
Magnite, the independent sell-side advertising platform, has been selected to extend programmatic automation to DirecTV’s traditional television inventory in the US. The initial launch will focus on VoD, with the end goal of DirecTV enabling additional linear inventory programmatically within the next year. “DirecTV Advertising aims to make all our inventory, including our traditional television […]
Streaming service Starz will definitely be sold this summer, according to a statement from owners Lionsgate – with the financial and other considerations wrapping by the end of the year. Lionsgate acquired Starz in 2016 and paid some $4.4 billion (€4.09bn) at the time. “We are engaged in a robust and productive process with our […]