Banijay Rights, the global distribution arm of content powerhouse Banijay Entertainment, has announced the appointment of Leila Loumi as VP Licensing. Loumi will be responsible for executing Banijay Rights’ licensing and merchandising strategy across Banijay Entertainment’s key brands, which includes MasterChef, Peaky Blinders, Black Mirror, Rogue Heroes, Simon’s Cat, Deal or No Deal, Big Brother […]

Banijay Rights, the distribution arm of media and entertainment company Banijay, has announced the appointment of Isabelle Helle as SVP German-Speaking Territories and Poland. Helle will be responsible for executing Banijay Rights’ co-production sales strategy across German-speaking Europe and Poland, where she will represent the leading distributor’s 185,000+ hour-strong catalogue. An experienced senior sales executive, […]

Tiger Aspect Kids & Family (a Banijay Kids & Family company), has announced its hit comedy, Mr Bean: The Animated Series, has been commissioned for a fourth run, in partnership with Warner Bros Discovery and ITVX, through deals agreed by Banijay Rights. Executive produced and voiced by Rowan Atkinson, Season 4 will comprise 52 x […]

UK multiplay operator Virgin Media O2 is partnering with A+E Networks EMEA, All3Media International, Banijay Rights, Blue Ant Media, Extreme International, Fremantle, Little Dot Studios and Tastemade to launch a selection of new Free Ad-Supported Streaming Television (FAST) channels, available to all Virgin TV customers at no extra cost from next month. The dedicated channels […]

Sell-side advertising company Magnite has confirmed that Banijay Rights, the global distribution arm of content powerhouse Banijay, has chosen Magnite and ad server SpringServe to help monetise its free, ad-supported streaming TV (FAST) platforms. Banijay Rights will leverage Magnite’s SSP and SpringServe’s ad server technology across its FAST channel inventory globally. These technology integrations with […]