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Data: Microsoft devices most common in Smart Home

Findings in the latest Plume IQ, a monthly reveal of data-driven intelligence and customer-focused insights from personalised communications services specialist Plume, reveal that Microsoft leads brand loyalty globally. In addition to revealing the brand leaders in the device categories that are recognised for productivity in the smart home, the data also explores the influence of […]

August 3, 2022

Hilary & Chelsea Clinton docuseries to debut on Apple TV+

Apple TV+ has announced that Gutsy, an eight-part documentary event following Hillary Clinton her daughter and Chelsea Clinton as they celebrate the women who inspire them, will premiere on September 9th. Based on the Clintons’ acclaimed New York Times bestselling book, The Book of Gutsy Women, the docuseries features Hillary and Chelsea as they embark […]

July 15, 2022

King joins Looper Insights board

Looper Insights, a provider of Connected TV intelligence to the entertainment industry, has announced that Ben King, former DAZN and Apple senior executive, has become an investor and advisor to the board. King will advise the Looper board on strategy, market requirements and product development. He will also help extend and deepen its relationships with […]

July 6, 2022

Apple TV+ makes SDCC debut

Apple TV+ has revealed a fan-favourite lineup of panels of its celebrated original series, marking its debut at the world’s largest fan-based convention, San Diego Comic-Con International. The panels will feature cast and creative teams from the hit thriller “Severance,” lauded alternate-reality series “For All Mankind,” the acclaimed workplace comedy “Mythic Quest,” plus a not-to-be-missed […]

June 30, 2022

Apple TV+ lands series order for Criminal Record

Apple TV+ has announced an eight-episode series order for Criminal Record, a new thriller starring Academy Award winner Peter Capaldi and Critics Choice Award nominee Cush Jumbo as detectives in a tug of war over a historic murder conviction. From BAFTA Award nominee Paul Rutman, the series is currently in production in London and is […]

June 21, 2022

NBCUniversal now ad reseller for Apple News in UK

NBCUniversal has announced an expansion of its longstanding relationship with Apple News to become the exclusive advertising reseller for Apple News and Apple Stocks in the UK. NBCUniversal has been the exclusive advertising reseller for News and Stocks in the US since 2017 and has worked with more than 500 advertisers since the launch of […]

June 20, 2022

Apple, MLS sign 10 year rights deal

Apple and Major League Soccer (MLS) have announced that the Apple TV app will be the exclusive destination to watch every single live MLS match beginning in 2023. This partnership is a first for a major professional sports league and will allow fans around the world to watch all MLS, Leagues Cup, and select MLS […]

June 15, 2022

Data: Entertainment app usage up 13% YoY

AppsFlyer, in partnership with Liftoff, has released the State of App Marketing for Subscription Apps, an in-depth report containing key insights that detail consumer trends and help marketers understand how subscription apps are navigating the age of digital privacy. As subscription-based apps grow year-over-year (YoY), reflecting the change in consumer behaviour, apps in multiple categories […]

June 14, 2022

Apple lands Brad Pitt F1 movie

Apple Studios has confirmed a rights deal for the sought-after Formula One racing feature from Joseph Kosinski, Plan B Entertainment and Jerry Bruckheimer Films, starring Academy Award winner Brad Pitt. Kosinski is set to direct, and will produce the feature alongside seven-time Formula One champion Sir Lewis Hamilton, Plan B Entertainment, Jerry Bruckheimer and Chad […]

June 8, 2022

Freevee on Apple devices

Amazon Freevee, the AVoD service formerly known as IMDb TV, is now available to watch on Apple TV, iPads and iPhones with the service available via a dedicated app from the App Store. Freevee previously announced that it will grow its Originals slate by 70 per pent in 2022, including the spinoff of the longest-running […]

May 17, 2022