Advanced Television

Research

Strong UK interest in paid broadband lPTV services

Findings from a survey carried out by ISP information website ISPreview reveal that 57 per cent of the 590 respondents are “interested” (29 per cent are “Very” interested and 28 per cent have “Average” interest) in the new generation of broadband ISP-based television services (IPTV), which are slated to be launched in 2012. Furthermore, 47.2 […]

November 14, 2011

Tablets trump desktops for video consumption

Findings from data gathered by online video platform Ooyala suggest that people are watching more and more video online, with greater consumption on tablets compared with desktops. Ooyala has initiated the VideoMind Video Index report, its first quarterly overview on the state of online video. “It’s the work of a team of Ooyalans who have […]

November 14, 2011By Colin Mann

More Canadians have HDTVs than HD STBs

CTAM Canada has released research that shows HDTV set top box ownership has not kept pace with the high level of growth in HDTV ownership. One key finding is that HDTV set ownership has increased to 58 per cent, however the purchase or rental of an HDTV Set Top box lags behind at 26 per […]

November 14, 2011

50% of consumers use second screen while watching TV

Nearly 50 per cent of consumers are using another electronic device while watching TV at home, according to findings from a new wave of ‘Living with Digital’ consumer research carried out by Futuresource Consulting. The most popular reasons for this include combating boredom, needing something else to do and keeping in touch with friends, though […]

November 11, 2011

Americans ready to cut the cord?

Coinciding with the launch of its Wireless HD Net Connect product, a study from Philips suggests that the adoption of online video content may motivate some Americans to cancel or downgrade cable subscriptions. The study found that the vast majority (80 per cent) of people who watch video content online do so on laptops, and […]

November 10, 2011

Online complements traditional TV

According to findings from entertainment, media and technology market research firm Interpret, despite the “monumental” growth of online TV viewership, the effects on cord-cutting have so far been minimal. Interpret’s report – Online TV: Competitor or Complement to Traditional TV? – analyses the quarterly evolution of online television and what drives consumers to access this […]

November 10, 2011

US consumers seek content beyond their service provider

According to findings from market research firm The NPD Group, ‘throttling down’ is a bigger threat to television service providers than ‘cord cutting’. The firm’s report – Entertainment Trends in America – suggests that many consumers are supplementing their pay television offerings from cable TV, satellite TV and IPTV operators. Looking beyond traditional basic and […]

November 10, 2011

Latin America sucks in STBs

Latin America’s seven main markets have absorbed almost 21 million set-top boxes as it adopts digital pay-TV. Latest numbers from Dataxis Online Intelligence says 20.57 million units have been supplied or bought by viewers, and this number to grow to 26.4 million by 2016. Of the above installed total, 7.4 million serve cabled homes, 12.3 […]

November 10, 2011By Chris Forrester

Consumers dislike ads on social networks

A majority of consumers are unhappy with the amount of commercial messages they see on social networks, a global survey has found, even as Facebook and Google+ introduce more brand advertising to their online communities. About 57 per cent of social network users in developed countries – and more than 60 per cent in the […]

November 10, 2011

LED and smart TVs prosper as 3D TV wanes

LED-backlit TVs and smart TVs that allow consumers to browse and view shows directly from the Internet have replaced 3D TV as the “must have” features driving television purchases in 2011, according to IC Insights’ Integrated Circuit Market Drivers report. In 2011, LED-backlit TVs are expected to account for an estimated 37 per cent of […]

November 9, 2011