The spike in demand for Internet protocol TV (IPTV) and broadband-based video service is a major factor spearheading growth in the world xDSL test equipment market, according to analysis from business advisory firm Frost & Sullivan. High bandwidth requirements for IPTV and customers’ higher expectations of service uptime are forcing service providers to purchase the […]
Tablet devices have emerged as the leading second-screen alternative to television for viewing full-length episodes, according to Tapping Into Tabletomics, a new study from by Viacom. The research examines consumer behaviour and emotions around the tablet user-experience, with a focus on tablets as TV and the dual-screen experience. Drawing on a national online survey of […]
An Apple TV set has the potential to be a huge hit with consumers, according to the findings of a new research report. Strategic marketing and research consultancy KAE and online polls specialist Toluna, have teamed up to release a major new study illustrating how large manufacturers could lose out if Apple launches a physical […]
BTIG analyst Richard Greenfield, writing for the 2012 Tribeca Film Festival’s Future of Film blog, has suggested that forcing consumers to attend/pay for a movie in a theatre for the first three-four months of a film’s lifespan is increasingly archaic, with advances in display technology meaning the stage is set for the ‘home’ to become […]
Although still in a nascent stage and despite an uncertain economic framework, the OTT TV market will grow at an average annual rate of 53 per cent and will be worth €1.9 billion in 2015. The figures are from The Internet Era of TV – Expanding Entertainment report published by ITMedia Consulting. The Italian research […]
Two private TV groups, Mediaset Spain and Antena 3 TV, are to control 85 per cent of the TV ad market and 15 per cent of the total ad pie in Spain (including all media) following their merger between Tele 5 and Cuatro to create Mediaset Spain and Antena 3 TV and La Sexta. The […]
Delivering the annual NAB State of the Industry address as the 2012 NAB Show got under way, NAB President and CEO Gordon Smith warned that while there had been success on two major issues facing broadcasters, the industry should never rest on its laurels. “Working in unity – small and large market stations – networks […]
An IBM study of the media and entertainment market reveals that as consumers adopt an increasing number of digital devices, four distinct new “digital personalities” are emerging. This shift is compelling companies to adopt more innovative business models that deliver personalised experiences. The ‘Beyond Digital’ study released at the 2012 NAB Conference, paints a portrait […]
A growing appetite for video content over the Internet has attracted a host of new digital services, devices and brands to the market, according to a new study by Accenture. The multi-nation study, Accenture’s Video-Over-Internet Consumer Survey 2012, found that nearly two-thirds (64 per cent) of those surveyed use international online providers (such as Netflix […]
Italy, by common consent is a Eutelsat-dominated satellite market. But that fact hasn’t stopped arch-rival SES Astra claiming an increased loyalty from many Italian viewers. Presenting the annual SES Satellite Monitor numbers to Italian journalists, Astra staffers showed that the overall satellite audience in Italy had grown last year by some 400,000 households, and now […]