A report by the Advertising Standards Authority – the UK advertising regulator – has found that companies are sticking to digital marketing rules. However, 70 per cent of complaints to the Advertising Standards Authority about online ad practices are not covered by the current regulatory regime. The ASA’s compliance report, the first into internet advertising, […]
Google will power some web ads for the broadcaster site ITV.com which will start running AdSense text ads on its search results pages in the next 10 days or so. Google has already powered ITV.com's site search for 18 months so this is a logical extension of the deal – and it may be extended […]
Duna TV, the Hungarian public broadcaster, has secured carriage on the country's DTT platform due to launch in December. Under the terms of the 12-year deal, Antenna Hungária – a HD version of Duna TV – along with standard definition channel Duna ll Autónomia, will be distributed on the first multiplex and available to users […]
Miniweb, the Interactive Service Provider that is enabling interactivity and targeted, web-style advertising on the TV, has confirmed the commercial availability of TV Keys, a new interactive TV service. TV Keys bridge the gap between the interactivity and targeting of the web and the ease of use and reach of TV, to deliver a measurable […]
MVS Comunicaciones, a Mexican telecommunications conglomerate, and EchoStar have formed a joint venture, Dish Mexico that will launch Dish satellite TV service across Mexico. EchoStar is providing satellite capacity and uplink facilities for transmitting the service. Additionally, EchoStar is contributing digital satellite TV equipment including a small 20-inch dish antenna, satellite receiver, remote control and […]
Premiere has won the pay-TV rights to Bundesliga football in Germany, Austria and Switzerland through to the end of the 2012 season. The exclusive deal covers live and highlights rights for cable, satellite and the internet at a cost of E225 million for in 2009/10 rising to E275 million in 2012/13. Premiere CEO Mark Williams […]
Lord Carter, the new minister for technology, communications and broadcasting, and former head of Ofcom has signalled that the BBC could face competition for state funding of public service content in a fully digital future. He refused to rule out the possibility of splitting the licence fee once the economics of funding public service television […]
Television Broadcasts (TVB), Hong Kong’s leading public broadcaster, is to launch a news and interactive channel that will be carried on the territory’s expanding digital terrestrial airwaves. The iNews channel will provide 24-hour news and information services, including stock prices and weather forecasts. TVB has begun trials and net is expected to be rolled out […]
EchoStar Europe, supplier of applications and connected device solutions to the digital television industry, has confirmed that its advanced, high definition set-top box has been introduced by Cyfrowy Polsat, the largest Polish satellite television platform serving 2.4 million subscribers in Poland. The launch of the DBS-7100HD product enriches the digital satellite TV operator's offer of […]
From Branislav Pekic in RomeZon Multimédia remains the pay-TV market leader in Portugal, despite the fact that its market share dropped from 74.3 per cent to 71.1 per cent in the third quarter of 2008. According to the latest data from telecom market regulator Anacom, Cogeco-owned Cabovisão is second with a 13.5 per cent market […]