Advanced Television

MFE set to seal ProSiebenSat.1 deal

August 28, 2025

MediaForEurope (MFE) looks set to control of ProSiebenSat.1 after Czech investment group PPF declared it would sell its 15.7 per cent stake – comprising of 36,539,628 shares – in the German broadcaster to the TV group controlled by Italy’s Berlusconi family.

The move clears the way for MFE take full control of ProSiebenSat.1, effectively putting an end to the takeover battle.

MFE, which runs Mediaset TV operations in Italy and Spain, has tabled a €1.8 billion cash-and-share bid for the German media group in a push to create an ad-funded European TV juggernaut after it had accumulated a significant stake in the company.
PPF announced on August 27th that it would accept MFE’s offer and unwind its remaining financial instruments, ending its investment in ProSiebenSat.1.

“PPF hasn’t been able to attract enough shareholders to support its objectives. With already more than 43 per cent of ProSiebenSat.1 voting rights, MFE’s shareholding is very likely sufficient to secure a simple majority at every ProSiebenSat.1 shareholder meeting. At the same time, PPF’s limited acceptance makes it impossible for PPF to continue its original role as a strategic investor, engaging with MFE on equal terms and contributing its expertise in building digital broadcasting media platforms,” said PPF in a press statement.

“Nevertheless, it should be noted that PPF has acted as a catalyst for a meaningful improvement in MFE’s offer terms, which significantly raised ProSiebenSat.1’s valuation and created value for all shareholders, the Czech company added. “Despite PPF’s withdrawal from ProSiebenSat.1, the German market remains a crucial one for the company. This is reflected in PPF’s ownership of Vitronic, a leading machine vision technology company, and Škoda Transportation, a major supplier of trams and light rail vehicles to cities across the country. PPF believes in the strong economic opportunity that Germany offers and will continue its commitment to deliver value for stakeholders there and assess any future investment opportunity accordingly.”

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