WrestleMania 36 sets digital viewership records
April 8, 2020
WWE set WrestleMania Week viewership records with more than 967 million video views across the company’s digital and social platforms including WWE Network, WWE.com, YouTube, Twitter, Facebook, Instagram, TikTok and Snapchat, an increase of +20 per cent year-over-year.
Additionally, a record 46 million hours of content was consumed during WrestleMania Week, an increase of +28 per cent year-over-year.
As previously announced, WrestleMania was the most social event in WWE history with more than 13.8 million total social media interactions on Facebook, Instagram and Twitter, +57 per cent vs. last year’s WrestleMania, according to Nielsen Social.
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