Good Food, the food media brand, has launched Good Food Tasted – a new YouTube channel blending personality-led entertainment content with the brand’s signature culinary expertise. The channel debuts with Spin the Dish, an original competitive cooking series hosted by siblings Kola Bokinni (Ted Lasso) and Yinka Bokinni, devised and produced by Fawkes Digital.

Good Food Tasted aims to bring cooking to life with shows fronted by leading chefs, exciting names in food content creation and some of the UK’s favourite famous faces. Following Spin the Dish, a slate of original commissions are planned for Good Food Tasted for 2026 and beyond.

Lily Barclay, Content Director of Good Food, commented: “Good Food champions achievable recipes from a wide range of cuisines and Tasted gives us an exciting new platform to bring that spirit to life. This channel is about entertainment as much as expertise, and working with Fawkes Digital and the brilliant Bokinni siblings has allowed us to launch with real energy and ambition.”

Paul Doyle, Director of Video Strategy & Delivery at Immediate (owner of Good Food), said: “In launching Good Food Tasted, and our wider Good Food YouTube pipeline for 2026, we are excited to collaborate with industry‑leading producers like Fawkes Digital, Objekt, Backlight and others to spotlight the richness of the UK food culture for a YouTube audience. Good Food Tasted is a milestone in our mission at Immediate to build a home for high‑attention, premium, personality‑led video powered by brilliant creators from within the business, as well as talent from across the world.”

Courtneay Mann, representing Yinka and Kola Bokinni at Insanity Group, added: “With Yinka and Kola, it’s always about strategic fit. Yinka is a proven broadcaster and an incredibly distinctive performer, so the platform has to match that energy. For Kola, whose acting career is going from strength to strength, quality always comes first. What made Spin the Dish such a natural fit was the combination of food, something genuinely close to him and the opportunity to co-present alongside his sister. Together, they bring a dynamic that feels original and unfiltered, there’s a raw honesty to their chemistry that you simply can’t manufacture. That authenticity is what makes this project so exciting and the ideal next step for them both.”

Other posts by :

1. SpaceX outlines Starlink cellular delivery plan
2. NAB vs CTIA on C-band release
3. Laser terminals to operate at 100x faster
4. Starlink success in Spain, but South Africa proves difficult
5. RocketLab doubts over Mynaric bid
6. IRIS2 free for government usage?
7. Bank: AST SpaceMobile will orbit 356 satellites by 2030
8. SpaceX launches 600th rocket
9. Starlink: 10m customers and counting

Categories: Articles, Content

Tags: cooking, youtube