Advanced Television

Longines Tour and League on DAZN

March 31, 2025

DAZN, the sports streaming platform, has secured multi-territory broadcast rights to the 2025 season of the Longines Global Champions Tour (LGCT) and Global Champions League (GCL). This deal, facilitated by sports marketing agency Sportfive, brings the equestrian series to millions of sports fans worldwide for free.

Every Longines Global Champions Tour Grand Prix and GCL team competition in 2025 season will be streamed live.

Jan Tops, Founder & President of Longines Global Champions Tour, commented: “This is a defining moment for show jumping. Partnering with DAZN opens an exciting new chapter for the sport, offering unprecedented visibility and accessibility to a truly global audience. The Longines Global Champions Tour and GCL are at the pinnacle of show jumping, and this collaboration ensures that our incredible athletes, both human and equine, receive the worldwide attention they deserve.”

Shay Segev, CEO of DAZN Group, said “DAZN’s mission is to connect fans across the world to the sports they love while engaging news fans to these competitions. DAZN is pleased to be partnering with Longines Global Champions Tour and Global Champions League to give them the platform for growth. In making the content free-to-air in the majority of our global markets, DAZN will transform the accessibility of the sport to new and existing audiences”.

Karsten Mahlmann – Senior Vice President, International Media at Sportfive, added: “Sportfive is proud to play a key role in bringing the Longines Global Champions Tour and Global Champions League to DAZN’s global platform. This groundbreaking partnership enhances accessibility for fans worldwide, while showcasing the very best in show jumping. The 2025 season promises thrilling competition, and we’re excited to help elevate the sport to new heights.”

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