Parks Associates research finds roughly 40 per cent of US broadband households trialed at least one OTT service during the Covid-19 pandemic. These free trials are important drivers to paying subscriptions, and by leveraging data on viewer activities and preferences, providers can personalise their services to improve subscriber stickiness. Some 42 per cent of US […]
Portugal should complete the DTT frequency migration process by December 18th, releasing the 700 MHz band for 5G from January 2021. The announcement was made by the president of the National Communication Authority (Anacom), João Cadete de Matos, who said that the process will end in Funchal, the capital city of Portugal’s Madeira archipelago. He […]
As Covid-19 continues to transform the way consumers are interacting with media, new research from digital studio TheSoul Publishing reveals an outsized preference for positive content amid the pandemic. The survey of more than 2,000 men and women ages 16-55+ in the US sought to understand how the pandemic has altered viewing habits and preferences […]
Media Partners Asia has published its first report on the Middle East region, entitled GCC Video & Broadband Distribution 2020. The report provides analysis of the current state and future outlook for telecoms, online video & pay-TV industries across the six Gulf Cooperation Council (GCC) countries: Bahrain, Kuwait, Oman, Qatar, the Kingdom of Saudi Arabia […]
The global ad market has recovered more rapidly than expected from the severe slump in Q2 caused by the coronavirus pandemic and is now forecast to shrink by 7.5 per cent to $587 billion (€484.8bn) across 2020 as a whole, according to Zenith’s Advertising Expenditure Forecasts. This is a marked improvement on Zenith’s forecast of […]
Nokia has been named the overall project leader for Hexa-X, the European Commission’s 6G flagship initiative for research that will drive the overall 6G vision. The project goals include creating unique 6G use cases and scenarios, developing fundamental 6G technologies and defining a new architecture for an intelligent fabric that integrates key 6G technology enablers. […]
Charlie Ergen’s Dish Network DTH operator has settled a $210 million (€173m) penalty in its dispute with the US government over breaching telemarketing rules. The case involved claims that “millions” of illegal calls were made to promote satellite TV. The states of California, Illinois, North Carolina and Ohio were also involved in the litigation and […]
Extreme E, the new electric off-road racing series, has teamed up with Red Bee Media, which will support its broadcast package worldwide. Red Bee Media will provide satellite distribution services to major broadcasters around the globe, picking up live signals from Extreme E’s Production gallery and transmitting these through resilient global satellite networks via its […]
German commercial broadcasting giant ProSiebenSat.1 Media admitted at an investment bank conference last week that while its advertising revenues had picked up in November and thus making the October-November period to be broadly flat (compared with 2019) and December still had potential for a latish surge in advertising. However, as investment bank Berenberg said on […]
A new study, Decentralized vs. Distributed Organization: Blockchain, Machine Learning, and the Future of the Digital Platform, from UCL Associate Professor JP Vergne, explores the growth of centralised digital platforms. A handful of platforms dominate the global economy in the 21st century mainly by using machine learning as their core technology to transform enormous amounts of […]