Accoridng to the March edition of Nielsen’s The Gauge, streaming has grown 12 per cent on an annual basis among US adults. Major streaming players are investing big money in programming to attract audiences, and ad-supported options are proliferating, meeting the demand from even more viewers like the Asian American, Native Hawaiian and Pacific Islander […]

DISH Media has announced a partnership with BrightLine to allow for interactive ad units on live and on demand inventory on Sling TV in the US. The two new advanced advertising products, In-Stream Interactive (versatile scrollers, simple games and trivia) and Dynamic Addressable (creative tailored to a viewer’s specific location), are now available on Sling. […]

Impression-based TV advertising specialist DISH Media has launched DISH Connected, a solution that allows DISH TV’s live linear inventory to be executed programmatically. This solution delivers real-time, targeted advertisements to Internet-connected DISH set-top boxes, providing advertisers access to DISH inventory in the same manner as a SLING TV campaign. “Marketing dollars continue to shift more […]

Pay-TV operator DISH Network has suffered a major fall in subscribers according to its Q1 financials. Dish TV and its OTT sister service Sling TV, lost an overall 552,000 subscribers during the first quarter of the year. The same period in 2022 saw losses of 462,000 net subscribers (and 268,000 in Q4/2022). The Charlie Ergen-backed […]

FlixSnip, the app and video-on-demand service that features short-form movies, series and lifestyle segments is now available on the Sling TV Freestream offering in the US. FlixSnip complements existing Sling TV programming with their selection of bite-sized international mini-movies, series and documinis. FlixSnip, which already has presence in Europe, Asia, CIS, and Latin America is […]

Sling TV has announced its free ad-supported streaming television (FAST) service, Sling Freestream, has added more than 100 channels since its launch in February. It now offers more than 335 channels. Sling Freestream is now a leading service for free sports television, featuring customer favourites like Barstool Sports, ESPN On Demand, NBA On Demand, Lacrosse […]

Live streaming TV service Sling TV has launched its free advertising-supported streaming television service (FAST) – Sling Freestream – in the US. Unveiled on Sling’s eighth birthday and National Cut the Cord Day, Freestream is available through the Sling app on all Roku devices, and is rolling out across Comcast, LG, Samsung, Vizio and Xbox […]

Consumer insights agency Horowitz’s FOCUS Generation Next report, which tracks the media lifestyles of Gen Z, uncovers notable differences in the media lifestyles of 18-24 year-old Gen Zers compared to their younger counterparts 13-17 years old. For example, Gen Zers overall split their video viewing time rather evenly between professional TV content and non-TV content […]

Cinedigm, a streaming company dedicated to serving enthusiast fan bases, has announced the launch of RetroCrush, one of its top-performing FAST channels, on Sling TV. This expands Sling TV’s partnership with Cinedigm to include fourteen channels. RetroCrush, the free ad-supported streaming television (FAST) channel from Cinedigm’s portfolio of streaming brands, is being added to Sling’s […]

Warner Bros Discovery and Dish Network have announced that discovery+, the non-fiction real life subscription streaming service, will be available to both Sling TV and Dish TV customers in the US. The platform launched with 70,000+ episodes of premium content, including original series and on-demand programming on Sling on August 8th followed by DISH on […]