The Ryder Cup 2025 highlighted how premium global sporting events are reshaping their commercial models, combining record ticket pricing with experiential value, stable top-tier sponsorships, and sharply contrasting broadcast outcomes across markets. The tournament underscored the growing importance of fan experience, brand alignment, and regional viewership dynamics in determining returns for rights holders, sponsors, and […]

With the 2025-2026 NBA season tipping-off exclusively on NBC and Peacock in the US on October 21st, NBCUniversal reports it has exceeded advertising expectations, with nearly 170 partners investing in the property and nearly all inventory already sold out. The NBA’s return to NBCUniversal, after nearly 20 years, has broadened the company’s portfolio-wide partnerships, with […]

Over the past year, DirecTV has obtained rights from The Walt Disney Company, Paramount, NBCUniversal, and Fox Corp. to include their respective ABC, CBS, NBC and Fox-owned and-operated TV stations in the largest US cities in its MySports genre pack. This initiative offers sports fans and consumers more choice, control, and flexibility in programming. DirecTV […]

News network CNN plans to lay off “hundreds” of staff as it refocuses the business around a global digital audience, according to reports. The layoffs come as CNN is rearranging its linear TV lineup and building out digital subscription products. CNN hopes the cuts will lower production costs and consolidate teams, according to a CNBC […]

Poker tournaments have gained immense popularity in recent years. The mix of strategy, psychology, and skill draws countless poker fans, many of whom follow the action from their own homes. Watching live poker tournaments on TV channels has become a favourite pastime for enthusiasts eager to stay updated with the latest moves and developments. Televised […]

WWE fans in the UK will be able to watch the return of Saturday Night’s Main Event for free. The show – the first Saturday Night’s Main Event in over 15 years – will air as an NBC Network special (ie not a Premium Live Event) in the US, and will thus not air on […]

Broadcasting giant Comcast is spinning off almost all of its cable channels into a new company, including MSNBC, seen by many as a liberal news channel. The others in the bundle include CNBC, USA Network, Oxygen, E!, SYFY and the Golf Channel. It seems Elon Musk, now with a foot in the door of the […]

The Breeders’ Cup World Championships returns to Del Mar on November 1st and 2nd. This two-day championship will feature expanded global coverage, with 30 networks broadcasting the event across every populated continent. Coverage of all 14 champion races, which collectively boast $34 million in prize money and awards, will be produced by host broadcaster NBC. […]

Sky News and NBC News have partnered to launch The World with Richard Engel and Yalda Hakim’ – a new podcast that will combine eyewitness reporting from the frontline of some the world’s most hazardous areas, with in-depth analysis and conversation with influential, global figures. Richard Engel is the Chief Foreign Correspondent for NBC News. […]