Whip Media’s latest white paper, The OTT Binge-Watching Phenomenon, in partnership with VOD Professional’s Kauser Kanji, provides an in-depth look at viewers’ bingeing habits across the globe. The white paper is based on more than 32,000 responses across 7 countries – The US, US, France, Italy, Germany, Spain, and Sweden – from users on the […]
Unruly, a global video and Connected TV (CTV) programmatic advertising platform, has revealed the most emotionally engaging UK Christmas ads of 2021 using its content testing tool, UnrulyEQ, including John Lewis, Coca-Cola, Selfridges, McDonald’s, Marks and Spencer, Lidl, Coca Cola and more. The ad with the highest emotional impact was Disney’s The Stepdad, a 3-minute […]
Netflix’s Spanish series Money Heist led the Whip Watch Report of streaming originals among Spanish viewers for the week of November 29th – December 5th. The fifth and final season of the global hit debuted on December 3rd and also ranked #1 on the Whip Watch Reports for Brazil, France, Italy, Germany, and UK. The […]
Almost half of Brits (48 per cent) have revealed they are planning to watch more TV via streaming over the Christmas holidays, compared to usual, according to research commissioned by adtech company, The Trade Desk. Nevertheless, whilst the appetite for content over Christmas is strong, almost one in five (18 per cent) report that they […]
As FX increases its programming output, Disney announces that the brand is evolving to reflect the global role it now plays entertaining audiences across Disney’s direct-to-consumer and linear services, including Hulu and the FX and FXX linear channels in the US, Star+ in Latin America, and Disney+ in all other territories. Aligning with the Company’s […]
To celebrate Die Hard launching on Disney+, YouGov has conducted a nationwide survey answering the question that family and friends debate each festive season, “Is Die Hard a Christmas movie?” Over 2,000 adults (18+) from across the UK took part in the survey. The 1988 Oscar nominated movie stars Bruce Willis as a New York […]
The Walt Disney Company Board of Directors has elected Susan E. Arnold as Chairman of the Board, effective December 31st 2021. Arnold, a 14-year member of the Disney Board who has served as its independent Lead Director since 2018, will succeed Robert A. Iger as Chairman of the Board when he departs the Company at […]
In advanced TV markets, OTT developments have initially entailed revenue losses for operators who had been counting on high pay-TV penetrations for years, often associated with a preponderance of expensive cable offers, as is the case in North America, reports Dataxis. In MENA, the TV market follows an opposite model, characterised by the predominance of […]
According to findings from research firm Interpret, TV and movie viewing has become a smaller portion of consumers’ overall weekly entertainment time over the past two years. At the same time, the share of weekly time spent on other entertainment pursuits, particularly digital activities, has increased. The net result is an increased diversity in time […]
Netflix, Amazon Prime Video, Disney+, HBO and other global streaming platforms will not have to meet the 6 per cent previously reported regional language obligation as they are not domiciled in Spain. The Spanish cabinet approved a new TV law stating that pay-TV platforms will have to dedicate a minimum 6 per cent of their […]