Broadcasters supporting the Phoenix, Arizona Model Market project for NEXTGEN TV along with broadcaster group Pearl TV have begun initial testing of NEXTGEN TV over limited cable infrastructure, through a cooperative effort with Comcast. NEXTGEN TV is utilising ATSC 3.0, the technology now being deployed across the US that is designed to merge over-the-air with […]
With a planned multimillion dollar on-air and online awareness campaign scheduled for over the holidays and into early January 2021, US broadcast group Pearl TV and its Phoenix Model Market Partners are coordinating a multimarket consumer awareness campaign with local broadcasters who are now transmitting in digital television standard ATSC 3.0 – the so-called NEXTGEN […]
Another chapter in the rollout of next-generation TV service in the US is being written in the collaborative Phoenix Model Market, with the launch of ATSC 3.0 signals from KASW-TV (CW). The station becomes the second TV transmission source in the nation’s 11th largest TV market. Phoenix now has two ATSC 3.0 transmission towers whose […]
LTN Global, the industry player in transformative media technology and video transport network solutions has announced that its transport service is being used for the first commercial deployment of ATSC 3.0 in the United States in Las Vegas. Following the successful launch on May 26, LTN Global has also become the preferred transport network partner […]
A number of leading broadcast and cable media solution providers have launched the NextGen Video Information Systems Alliance, a worldwide coalition of developers and manufacturers aimed at helping accelerate the industry’s evolution toward next-generation broadcast and OTT television systems. The joint announcement of the NextGen Video Information Systems Alliance comes from companies on the leading […]
The Federal Communications Commission says it is taking “important” steps to foster the growth of next-generation data services enabled by the transition of digital television to the ATSC 3.0 standard. That standard expands the potential ancillary and supplemental uses of broadcast spectrum for new and innovative services, such as autonomous vehicles, smart agriculture, or telemedicine, […]
Sinclair Broadcast Group, a long-term fan of and supporter of ‘next generation’ TV transmission, is adopting commercial deployment of ATSC 3.0 for its Las Vegas TV station, and using High Dynamic Range (HDR) technology with help from Technicolor. HDR bridges the gap between HDR and Standard Dynamic Range (SDR) by applying a single-layer distribution solution […]