Consumers express a nuanced appreciation of the complexities of the brand safety decisions faced by advertisers, according to a new survey conducted by the digital advertising industry certification programme the Trustworthy Accountability Group (TAG) and digital advertising industry initiative Brand Safety Institute (BSI) among more than a thousand US adults via SurveyMonkey. For example, instead […]
InterDigital, a mobile and video technology research and development company, has announced the finalisation of Versatile Video Coding (VVC) and Video-based Point Cloud Compression (V-PCC) video standards at MPEG. The standards bring new capabilities and will enable more interactive experiences within the video ecosystem. The new VVC standard improves high-efficiency video coding (HEVC) performance by […]
Broadcasters supporting the Phoenix, Arizona Model Market project for NEXTGEN TV along with broadcaster group Pearl TV have begun initial testing of NEXTGEN TV over limited cable infrastructure, through a cooperative effort with Comcast. NEXTGEN TV is utilising ATSC 3.0, the technology now being deployed across the US that is designed to merge over-the-air with […]
UK broadcast regulator Ofcom has found that commercial PSB ITV failed properly to implement and execute procedures that are fundamental to ensuring compliance with rules regarding the operation of its broadcast competitions and the relevant licence conditions. The broadcaster identified six broadcast competitions, which ran between 2016 and 2019, where a proportion of eligible postal […]
A record year for the development of industry-wide standardised solutions and technical specifications (Open Standards), and open-source technology projects (Open Source), 2020 saw the Broadband Forum continue to support phenomenal levels of global growth in the number of fixed broadband subscribers. As an ever-greater percentage of the world’s population come online at an ever more […]
The FTTH Council Europe says it is time to act on misleading advertising after publishing a report, Identifying European Best Practice in Fibre Advertising, which finds that European consumers are confused about the terms used to market broadband access technologies, and find it difficult to identify which networks provide the best performance. Consumers often think […]
Florida viewers in the nation’s 12th largest TV market will get a taste of the future as local TV stations band together to launch ATSC 3.0 digital television standard NEXTGEN TV along the gulf coast. “Watching in NEXTGEN TV allows a viewer to be immersed in stunning video with brilliant colour, sharper images and deeper […]
Following the UK Government’s announcement and ambition to make households greener, warmer and more energy efficient as part of the new 10 Point Plan to tackle climate change, environmental charity and social enterprise Hubbub and BT Group have revealed plans to create the ‘Smarter Living Challenge’ aimed at helping households to reduce their carbon emissions […]
Open standards development organisation Broadband Forum has published three new standards, which it says marks a major step forward in unlocking a new wave of 5G innovation and prepare telcos for the mass adoption of 5G. The three new specifications will allow telcos to build their 5G networks with open, cloud-native platforms that utilise software […]
Ten founding companies and 50 forming companies have announced their collaboration to create the entertainment industry’s first association focused specifically on entertainment globalisation. Globalisation is defined as Dubbing, Subtitling, and Audio Description services which allow content to be consumed in languages other than the original version. The founding companies of the association are Audiomaster Candiani, […]