Audience measurement body Barb has released data from its Establishment Survey showing that 19.3 million UK homes (67.3 per cent) had access to an SVoD service in Q3 2023, an increase on the 18.8 million (65.9 per cent) that had access in Q2 2023. Netflix: 16.7 million UK homes (58.2 per cent) had access to […]

Audience data and omniscreen measurement technology provider Samba TV has released its Guide to Targeting Millennials study results as part of a survey conducted with global research firm HarrisX. The report, focused on the millennial demographic that covers over 72 million US adults with more than $2.5 trillion in spending power, unveils key insights on […]

In the first half of 2023, the average daily number of TV viewers in Italy decreased by 2.3 per cent to 8.56 million, while average prime TV viewers fell by 3.2 per cent to 20.01 million. The Communications Observatory of the Communications Authority (AgCom) attributes this drop to the increasing competition from streaming video providers. […]

Bayerische Medien Technik (BMT), in cooperation with Vestel, is improving local and regional content in Germany. The Local TV portal, which provides easy access to many live streams of local TV programmes and open channels in Germany, is now also available as an app on the Vestel TV platforms LINUX, Android TV and Fire TV. […]

Kantar, the insights and consulting company, has released its latest Entertainment on Demand (EoD) data on the US streaming market. Kantar’s EoD study uncovers the following behaviours and findings within the VoD market between July – September 2023 (Q3): · In Q3, 120 million US households held at least one VoD service, representing 93 per […]

StreamAMG, a specialist in OTT sports streaming, has launched Blaze – a streaming solution designed to empower rights-holders and revolutionise the OTT landscape. With features seamlessly integrated into the new platform, Blaze offers a fast-to-market and future-proof solution.  Designed with the needs of rights-holders in mind, Blaze allows them to capitalise on their brand’s potential […]

Broadcast regulator Ofcom is seeking evidence on how the TV distribution landscape could develop over the next decade and beyond. Ofcom notes that large numbers of people still rely on traditional, scheduled broadcast TV –  the so—called ‘linear’ TV – particularly for its ability to inform us about what is happening in the world and […]

Forty per cent of US adults that watch free TV streaming services such as YouTube, Pluto TV and Amazon Freevee reported an increase in time spent viewing the services compared with last year, two-thirds of which consequently decreased the time they watch other TV services, according to research from Aluma Insights, the CTV research firm. […]

BBC Studios – creator, producer and distributor of British content globally – has announced a deal with Amazon Freevee in the US, who will exclusively premiere five new, editorially-curated premium FAST channels to audiences across the nation. Beginning October 17th, FAST channels showcasing over 1,000 hours of popular titles including The Catherine Tate Show, Misfits, […]

Research by advertising technology provider The Trade Desk reveals that 63 per cent of British adults are open to ads in exchange for free streaming content with 60 per cent subscribing to up to three streaming services. As more viewers continue to shift their viewing habits to content on connected TV (CTV), the research results […]