Sky Deutschland: 2014 targets “may be conservative”
UK number-crunchers at Enders Analysis say that Sky Deutschland’s 400,000-450,000 net subscriber additions targeted by the pay-TV business this year “is realistic”. Indeed, Enders adds: “The €70-90 million EBITDA [official] guidance may be conservative”. “Without any direct competitor, Sky is rightly enhancing its all-in-one premium appeal. This supports ARPU growth and increases its distinctiveness compared […]










