Advanced Television

avod

Forecast: Hybrid tiers to boost AVoD

Global AVoD revenues for TV series and movies will reach $91 billion (€88.1bn) in 2028, up from $38 billion in 2022, according to the AVOD Forecasts Update from analyst firm Digital TV Research. The top 10 countries will represent 81 per cent of the world’s total by 2028. By 2028, 15 platforms will generate AVoD […]

November 21, 2022

Quintus Studios launches true crime AVoD channel

Quintus Studios, the factual content distributor and channel owner, has launched a new true crime AVoD channel branded FD Crime. In addition to featuring existing content in Quintus’ catalogue it had acquired over 60 hours of true crime content from Red Arrow Studios International, New Dominion Pictures and TVF International to bolster the new channel’s […]

November 17, 2022

Forecast: AVoD services to grow

As the cost-of-living crisis reshapes business reality, marketing data and analytics company Kantar has revealed its Media Trends and Predictions 2023, an annual forecast for how the media landscape will evolve in the year ahead. The report gives what Kantar says is a definitive view of coming media industry trends using Kantar’s data alongside evidence-based […]

November 16, 2022

MYTF1 MAX now on Samsung Smart TVs

VoD service MYTF1 MAX is now available on Samsung Smart TVs. At a time when connected TV is growing rapidly in France (with nearly one in two households owning a Smart TV), the agreement signed with Samsung Electronics France is in line with the TF1 group’s strategy to make its content accessible on all media […]

November 16, 2022

Research: 23% AVoD users engage with ads

Research from Parks Associates finds nearly one in four users (23 per cent) of ad-supported OTT services said they often click on ads that they watch, and the same percentage (23 per cent) often buy things they see advertised. The research report, Ad-Based OTT: Growth in FAST and AVOD Services, explores factors driving the growth […]

November 15, 2022

ITV launches unified channels branding

Ahead of the launch of AVoD service ITVX, commercial broadcaster ITV’s channels have been given a fresh look, with new channel branding, on-screen presentation and idents rolling out across all on air channels. ITV Creative and brand agency DixonBaxi have partnered on the work, as well as the creation of the new brand identity for […]

November 15, 2022By Colin Mann

France : Salto unveils one-price subscription  

Following the collapse of the planned TF1-M6 merger, SVoD service Salto – the joint venture between PSBs France Télévisions, the TF1 Group and the Groupe M6 – has raised its subscription fee, opting for a €7.99 one-price, commitment-free monthly package (or €69.90 a year). The platform is now making its content, both exclusive and catch-up […]

November 11, 2022From Pascale Paoli-Lebailly in Paris

rlaxx TV, Magnite collaboration

Sell-side advertising platform Magnite has entered into a strategic collaboration with rlaxx TV, an ad-supported VoD service available in 26 countries. As part of the deal, rlaxx TV will utilise Magnite’s technology to manage its OTT inventory across CTV and mobile apps. Magnite’s CTV platform provides rlaxx TV with tools specifically built to support premium, […]

November 3, 2022

BARB makes Netflix numbers widely available

Following the recent announcement that Netflix has signed up to UK television audience ratings service BARB, the bureau is making its reporting of Netflix viewing widely available. Netflix is now included in BARB’s gold-standard UK audience measurement for live and VOSDAL (viewed on same day as live) viewing, known as overnight viewing, as well as […]

November 2, 2022By Colin Mann

Research: AVoD 32% of video consumption

Research from entertainment technologist TiVo finds that the average number of video services used by North American consumers is approaching double-digits for the first time in history, up to an average of 9.86 video services from 8.8 a year ago. According to the TiVo Video Trends Report, contributing to the rise is an increase in […]

October 31, 2022