FilmRise, the New York-based film and television studio and streaming network, and Urban Home Entertainment, a distributor of African American content, have entered into a North American distribution deal for over 60 programmes for the FilmRise Streaming Network. The agreement gives FilmRise AVoD and FAST rights for its apps and FAST channels in the US […]

Disney+ Basic, Disney’s ad-supported subscription offering is now available in the US, with more than 100 advertisers across all major categories at launch. New subscription plans with ads across the Disney Bundle and Hulu + Live TV are also now available, delivering viewers more options to choose a plan that best serves their needs to […]

UK commercial broadcaster ITV has launched a multi-channel marketing campaign for ITVX to drive awareness, consideration and ultimately trial of the new streaming service, which officially launches today [December 8th] with new, exclusive titles streaming for free. The campaign builds on the advertising creative from Uncommon Creative Studio which premiered during I’m A Celebrity, starring […]

Global SVoD subscriptions will increase by 428 million between 2022 and 2028 to reach 1.76 billion – showing that there is still plenty of growth left, according to the SVOD Forecasts Update report from analyst firm Digital TV Research. “We estimate that Netflix will provide its hybrid AVoD-SVoD tier in 85 countries by 2028, with […]

Video commerce specialists QVC and HSN have launched on AVoD service Pluto TV. QVC and HSN are joining Pluto TV in the US as the only livestream shopping channels on the service. QVC and HSN, part of Qurate Retail, will offer Pluto TV’s audience some 40 hours a day of live vCommerce programming across both […]

Consultancy firm Deloitte predicts that by mid-2023, all major video subscription services will have launched an ad-funded tier alongside ad-free offerings in Europe. By the end of 2024, Deloitte predicts that half of these providers will also have launched a free ad-supported streaming TV (FAST) service. Additionally, around two-thirds of consumers will use at least […]

Parks Associates’ research finds that consumers have maintained recent increases in the amount of time they spend watching video on their mobile phones, while time spent consuming video on a TV set, tablet, and computer continues to decrease. Advertising-based online video (AVoD) accounts for the largest share at nearly two hours per week on average, […]

Global OTT TV episode and movies revenues will reach $243 billion (€234bn) in 2028; up by $86 billion from $157 billion on 2022, according to the OTT TV and Video Forecasts Update report from analyst firm Digital TV Research. About $17 billion will be added in 2023 alone. “AVoD revenues from TV series and movies […]

Mediavision’s Q3 analysis shows that 90 per cent of all 15-74-year-olds in Sweden view AVoD services at least once a week. This compares to the 75 per cent reach of SVoD services during the same period. Advertising supported services thereby qualifies as the category with the highest reach over the course of an average week. […]

UK commercial broadcaster ITV’s shift towards a digital-first content strategy could cannibalise its linear services, according to Neil Anderson, Analyst at Ampere Analysis. In a blog post, he notes that ITV is placing exclusive Originals and a digital-first windowing strategy at the heart of its new hybrid AVoD/SVoD service, ITVX, which will integrate ITV’s three […]