OTT TV episode and movie revenues for 19 Latin American countries will increase by $7 billion (€6.4bn) between 2023 and 2029 to reach $17 billion, according to the Latin America OTT TV and Video Forecasts report from analyst firm Digital TV Research. From the additional revenues, SVoD will provide $2.8 billion and AVoD $3.5 billion. […]
The boom years for US OTT are over, according to the North America OTT TV & Video Forecasts report from analyst firm Digital TV Research. US OTT TV episode and movie revenues will reach $82 billion (€75bn) in 2029, up from $74 billion in 2023. SVoD revenues will increase by only $2 billion to $55 […]
Audience measurement, data and analytics specialist Nielsen and French media company Groupe M6 are to cooperate to power Open Web digital measurement in France. The cooperation sees Groupe M6 become the first European publisher to help fuel Nielsen’s demographic data in its Identity System for French digital campaigns helping to provide a more precise measurement […]
Cineverse, a streaming technology and entertainment company, has announced that it has reached a FAST focused content deal with The Preview Channel, a linear entertainment AVoD channel that showcases the latest, trending motion picture, television and streaming previews and behind-the-scenes entertainment and interviews featuring the most Hollywood stars, popular franchises, hit movies and shows. The […]
Following the successful ad-tier launch in the US, Disney+ in the UK will introduce its ad-supported subscription plan in November, giving consumers more ways to subscribe than ever before and the ultimate flexibility in selecting a subscription plan that suits their needs. From November 1st, the new Standard with Ads, in addition to Standard and […]
Omniscreen data and measurement provider Samba TV’s latest State of Viewership report, analysing approximately 45 billion hours of linear and streaming during the first half of 2023, indicates a viewership landscape marked by opportunities for audiences to consume OTT content, consisting of newly-rolled out AVoD options from streaming leaders Disney+ and Netflix, as well as […]
Noting the growth of the Media and Entertainment industry in recent years, driven by the expansion of streaming platforms, their catalogues, plans and revenue models, data science company BB Media and trade body DEG International have compiled the International Digital Entertainment report that outlines the industry’s evolution, penetration and value in different markets across the world, […]
Streaming platform Rakuten TV is launching a new football FAST channel, DAZN Women’s Football, for football fans to enjoy all the excitement of the game they love, coinciding with the FIFA Women’s World Cup. DAZN Women’s Football Fast channel will give fans front row seats to the very best action in women’s football, including live […]
According to findings from a new report, Is TV just TV?, by Samsung Ads and Verve, brands that advertise on streaming platforms are perceived to be five times more modern and five times more innovative when compared to brands that advertise in non-streaming environments. These figures jumped to eight times and six times, respectively, for […]
Streaming platform specialist Roku and ad tech company FreeWheel have formed a new partnership that will bring forth a suite of industry solutions that they say will unlock the full value of streaming TV for advertisers and publishers. As part of this collaboration, the two companies will be launching new technological offerings that aim to […]