Media and entertainment powerhouse, Banijay Entertainment, has announced the return of Fear Factor (Pelkokerroin) to Finland after more than 17 years. Marking the first international adaptation of Fear Factor: House of Fear, Banijay Finland is reimagining the iconic reality competition for Ruutu and Nelonen.

Last broadcast in 2009, Pelkokerroin captivated viewers with its daring stunts and adrenaline-fuelled entertainment. Inspired by Endemol Shine North America’s latest version – ratings hit Fear Factor: House of Fear – which has been confirmed for a second season on FOX, the reimagining introduces a high-stakes social experiment. Alongside confronting intense physical trials, contestants will live together under one roof, navigating shifting alliances, mind games, and mounting social pressure, where trust is fragile, and fear itself becomes a powerful strategy. In the end, only one contestant will conquer their fears and walk away with €20,000.

Tatu Ferchen, CEO, Banijay Finland, commented: “After 17 years, Pelkokerroin is back in a way that feels nostalgic, while completely new. Introducing a stronger social and psychological dimension inspired by the US version, we are elevating the stakes and competition, making it highly unpredictable and immersive, and ultimately, more relevant for today’s audiences.”

Lucas Green, Chief Content Officer, Operations, Banijay Entertainment, added: “Fear Factor has always been about pushing boundaries, and its latest evolution proves it remains as compelling as ever. The success of the US version, alongside reboots in markets like Denmark, highlights how strategic reality continues to resonate when paired with spectacular challenges and social gameplay. By amplifying the emotional and psychological stakes, Fear Factor: House of Fear is bound to make a compelling return to Finland.”

Fear Factor, which has already been adapted in 32 territories to date, continues its global momentum, building on the strong performance of Fear Factor: House of Fear as the #1 new unscripted series of the season on FOX. In India it returns after a year off-air, and in French-Canada, a celebrity version is launching on Crave TV.

Banijay Finland is known for delivering primetime entertainment hits including Temptation Island, Survivor, The Summit, SAS: Who Dares Wins, alongside a slate of scripted successes including Murder in Hanko and Supporting Actor. More recently, the company expanded into vertical storytelling and short-form content with mockumentary Survival Sisters for YLE.

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Categories: Press Releases

Tags: Banijay, finland, reality