Consumer appetite for subscription streaming services has transformed the industry over the past decade, but data from Omdia has found a notable shift in SVoD ‘stacking’ behaviour. According to Omdia, there has been a significant change in the way consumers are subscribing to multiple streaming services. Previously, consumers would often stack multiple subscriptions to gain […]
Advertising spend in the UK beat expectations in the third quarter of 2023, according to the latest quarterly data from WARC and the Advertising Association, driven by search and online display spending. Key figures The AA/WARC report finds that spend rose by 15.9 per cent to a total of £9.6 billion (€11.2bn) for the period […]
In 2023, French VoD consumption made up a third (33 per cent) of overall video viewing, a rise of seven points over four years. According to the latest wave of Médiamétrieʼs TV Year report, TV, platform of all platforms, French individuals’ total video consumption reached 4h 37m in 2023, while in 2022, the live, replay, […]
ContentWise, a provider of user experience automation and personalisation software, has been selected by ITV to enhance the UX personalisation of ITVX. The ContentWise UX Engine, a machine learning platform, was launched in production on ITVX in early November 2023. Designed to analyse viewer behaviour, it delivers highly relevant content recommendations, thereby enhancing engagement and […]
Multichannel programmer UKTV has achieved record growth in 2023 for the network and its free streaming service UKTV Play. UKTV’s SOCI (Share of Commercial Impacts) reached 8.81 per cent, the highest ever for the seven channel network. The broadcaster also grew share by 5 per cent to a record 4.92 per cent, up from 4.70 […]
Viewers flocked to BBC iPlayer during the Christmas week (December 25th-31st 2023) setting a new all-time iPlayer record. The week saw programmes streamed 177 million times, up +7 per cent on the same time the year before – and beating the previous record (January 2nd-8th 2023) when 173 million programmes were streamed in a week. […]
Sky Media and Paramount UK have revealed that Simba Hybrid will be the official sponsor of drama on Channel 5, plus the broadcaster’s ‘Evening’ programming strand, as well as on demand platform My5 throughout 2024. The seven figure, one-year partnership represents Channel 5’s biggest ever sponsorship and sees the British sleep tech brand renew its […]
The number of SVoD users in Italy has started to decline, according to a report from the Communications Regulatory Authority (Agcom) that covers the first nine months of 2023. In September 2023, there were 15.3 million users, a slight decrease of 23,000 compared to the same month in 2022. Netflix, the dominant player in the […]
January 1st saw 8 million streams across ITVX, up on the same day last year by 2.5 million (+44 per cent). And since launch, ITVX reports it is now up to 3 billion streams. In addition, ITV1 had its best New Year’s Day for two years with its all time audience up by +10 per […]
Everyone TV – the organisation responsible for the development of free TV in the UK – has unveiled the brand identity and first smart TV partner for its new streaming service, Freely. Freely will be built into the next generation of smart TVs, with Hisense announced as the first partner to offer Freely from 2024, […]