Online video company Fullscreen – the premier global YouTube network for creators and brands – has closed a round of Series A funding. The round was led by The Chernin Group along with Comcast Ventures and WPP. “Fullscreen’s mission is to empower a new generation of video creators to reach online audiences on a global […]
YouTube has tripled its mobile advertising revenue in the last six months, and a key factor may have been the removal of the YouTube app from Apple’s iOS software. The news comes from a Bloomberg interview with YouTube’s vice president of sales Lucas Watson who commented: “It’s a huge part of our business, and we […]
Heineken the brewer is to launch a YouTube TV series. The online series, entitled Dropped, is part of the latest stage of Heineken’s global multimillion-pound ad campaign which continues with a new TV ad, The Voyage. Heineken described Dropped as a “social experiment”, with members of the public encouraged to live outside their boundaries and […]
Google’s video-sharing giant YouTube has marked its eighth birthday by revealing that 100 hours of content is now uploaded every minute. The YouTube blog says “When YouTube’s site first launched in May 2005, we never could have imagined the endless ways in which you would inspire, inform and entertain us every day. Today, more than […]
Insights taken from the Experian Hitwise online competitive intelligence tool reveal that visits to online video sites now account for five per cent of all online usage compared to four per cent in 2011. UK Internet users are now making over a billion visits a month to video sites, an increase of 16 per cent […]
UK subscription-free satellite TV service Freesat has revealed that it has sold its 3 millionth product, taking gross retail sales to well over £1 billion, four years after the service first launched in 2008. It also confirmed that YouTube will soon be available on the platform, claimed as a first for free British TV. Freesat […]
Google’s YouTube is set to start asking users to pay subscriptions to access some of its content starting in the spring. The first such channels could be available around Easter according to reports, with YouTube expected to charge between 60p (€0.74) and £3 a month. The company has held talks with several video producers, asking […]
Dailymotion, the world’s second largest video streaming site, is breaking new ground by allowing creative people and organisations to distribute live content for free. This will allow users with valuable material, such as press conferences, concerts, sports events, or fashion shows, to stream their footage live to Dailymotion’s 106 million users. This tool has previously […]
comScore, a specialist in measuring the digital world, has released data from the comScore Video Metrix service showing that 182 million US Internet users watched 38.7 billion online videos in December, while video ad views totaled 11.3 billion. Google Sites, driven primarily by video viewing on YouTube, ranked as the top online video content property […]
ITN, ITV and C4’s news provider, has launched TruthLoader — a YouTube channel that will carry amateur coverage of hotspots around the world and whose investigations will be led by discussion a dedicated discussion group on the Reddit community. TruthLoader is funded by YouTube’s originals programme (which gives UK producers up to £500,000) and brings […]