Advanced Television

Womens football

EBU secures FIFA Women’s World Cup 2027 rights

The European Broadcasting Union (EBU) has secured media rights to the FIFA Women’s World Cup 2027 across 18 territories on behalf of 19 EBU Members, ensuring extensive free-to-air coverage for football fans across Europe. Under the agreement, EBU Members will deliver broad free-to-air coverage of the tournament across television, radio and digital platforms. Across all […]

April 14, 2026

Data: Women’s football sponsorship sees growth across Europe

Ampere’s latest sponsorship data shows that the number of women’s-only sponsorship deals across Europe’s top domestic leagues has increased by 53 per cent since the 2022/23 season, reaching 181 deals. Growth has been recorded in every major European league except France’s Première Ligue, signalling a broad-based shift in brand appetite. Key findings: The highest growth […]

March 9, 2026

Data: Average UK network traffic up 21% in 2025

Data from Zen Internet shows that sustained growth in baseline traffic is now defining the trend, establishing a higher day-to-day norm, alongside short-term spikes. Across 2025, traffic on Zen’s network drove a 21 per cent increase in baseline demand. While Zen’s customer base continued to grow, overall usage increased at a significantly faster rate, highlighting the […]

January 1, 2026

beIN scores Women’s Champions League rights in Asia

beIN Asia Pacific has secured the exclusive broadcast rights to the 2025/26 and 2026/27 UEFA Women’s Champions League, bringing the European women’s club football to fans across 10 territories in Asia. This marks the first time beIN Sports will showcase the Women’s Champions League across the region. The upcoming 25th edition of the UEFA Women’s […]

October 7, 2025

Heineken extends partnership with UEFA Women’s Champions League

Heineken and UC3 have announced the renewal of Heineken’s partnership with the UEFA Women’s Champions League, extending the agreement until June 2030. Heineken has renewed its role as official partner of the UEFA Women’s Champions League for the 2025 – 2030 commercial cycle, building on its support since 2021. The 2025/26 season marks the beginning […]

October 7, 2025

BBC scores UEFA Women’s Champions League deal

BBC Sport has secured free-to-air broadcast rights to the UEFA Women’s Champions League through to 2030 – including the final itself. The five-year deal will see BBC Sport deliver coverage of up to seven live matches each season across TV and BBC iPlayer. These matches include the final, which Arsenal won last season, as well […]

October 1, 2025

EBU scores FTA coverage of Women’s Champions League

The European Broadcasting Union (EBU) has announced an agreement with UC3 to acquire free-to-air media rights for the UEFA Women’s Champions League (UWCL) over the next five years until 2030, spanning 24 territories on behalf of 26 EBU Members. This agreement follows EBU Members’ extensive coverage of UEFA Women’s Euro 2025 and builds on a […]

July 30, 2025

Data: Euro 2025 drives surge in ad-funded streaming

Yospace, a specialist in Dynamic Ad Insertion (DAI), reveals that it stitched 6 billion one-to-one addressable advertisements across the duration of the UEFA Women’s Euro 2025 tournament – more than any previous men’s or women’s football event. Yospace saw 30,000 more ads stitched per day than during the men’s tournament last year. The amount of […]

July 29, 2025

BBC, ITV to share FIFA Women’s World Cup 2027

As England’s Lionesses celebrated their Euro 2025 victory, beating Spain on penalties in the most-watched TV moment of the year so far, BBC Sport and ITV have announced that they’ve secured the joint rights to broadcast the FIFA Women’s World Cup 2027 in Brazil, ensuring that the biggest tournament in women’s football remains free-to-air for […]

July 28, 2025By Nik Roseveare

Forecast: Women’s Euros 2025 to double 2022 sponsorship revenue

Research from Ampere Analysis estimates that the 2025 UEFA European Women’s Championship will generate at least €32.5 million in sponsorship revenue, a 112 per cent increase on the previous event in 2022. Expansion in the fanbase for the Women’s Euros has been a key driver of this growth. Ampere’s Sports Consumer data indicates that 76 […]

June 27, 2025