Amy Reinhard, Netflix’s President of Advertising, took the stage at the streaming company’s third Upfront at the Perelman Performing Arts Center in Manhattan to highlight the growth of the ad-supported plan, which now reaches more than 94 million global monthly active users  – and more 18-34-year-olds than any other US broadcast or cable network. Ad-tier […]

Netflix plans an overhaul of its homepage as it pushes into new areas like games and live events. The stremaing company says that the new homepage will roll out to users in the “next few weeks and months”, depending on location. Netflix is partnering with OpenAI on a generative AI search tool that will allow […]

Netflix is number one in the 100 Coolest Brands for Kids & Teens according to a study of 60,000 youngsters unveiled by Beano Brain, the specialist kids and family insights agency. This second edition of Beano Brain’s annual Coolest Brands Report saw the streaming service overtake YouTube – which came top in 2022. McDonalds, Nike […]

S4C have signed a commercial output deal with Hollywood actor and Wrexham AFC co-owner Ryan Reynolds. The Welsh language broadcaster S4C will provide six hours a week of Welsh language content curated by Reynolds for the Maximum Effort Channel, streamed on Welsh Wednesdays in a weekly takeover. The Maximum Effort Channel is a partnership between […]

Murder Mystery 2 debuted in the #1 spot on Netflix’s English Films List with 64.42 million hours in the week commencing March 27th. Starring Adam Sandler – who has continuously proved to be a major draw for Netflix –  and Jennifer Aniston, this marks the second biggest opening weekend for a comedy film on Netflix […]

Netflix viewers embraced horror as the genre took the top two spots on the English Films List in the week commencing February 27th. The family-friendly horror We Have a Ghost remained in the #1 spot on the English Films List with 42.62 million hours viewed and appeared in the Top 10 in 93 countries, while […]

Over one million Brits cancelled their streaming service subscriptions early last year with ‘wanting to save’ as the primary reason for doing so. With broadband prices set to rise by up to 17 per cent this April, many ware expected to streamline their spending again, but which streaming service offers the most value for money? […]

We Have a Ghost entered Netflix’s English Films List at #1 with 40.47 million hours viewed in the week commencing February 20th (despite only premiering on February 24th). Written and directed by Christopher Landon with a star-studded cast featuring Anthony Mackie, Jeenifer Coolidge and David Harbour, the family-friendly horror comedy was in the Top 10 […]

Murder-mystery series You was Netflix’s most-viewed title again in the week beginning February 13th as Season 4, Part 1 drew 64.1 million hours viewed, landing in the Top 10 in 88 countries. In its first 11 days, the first five episodes of the new season had 38 million views (156.1 million view hours divided by […]

Season 4, Part 1 of You debuted on Netlix’s English TV List in the #1 spot in the week beginning February 6th with 92.07 million hours viewed. The murder-mystery series starring Penn Badgley, which introduces a new group of ‘friends’ or suspects, landed in the Top 10 in 90 countries. Fans also revisited Season 1 […]