Advanced Television

viewlift

DAZN buys ViewLift for $100m

Sports streaming platform DAZN has reached an deal to acquire ViewLift, a provider of streaming and digital solutions for content owners, in a deal valued at $100 million (€85.4m). ViewLift’s sports clients include 15 major US pro sports teams, five Regional Sports Networks, and global sports properties (including the NBA, NHL and MLB), as well […]

April 30, 2026

ViewLift launches Conversational AI Search

ViewLift, a specialist in digital streaming technology, and MyOutdoorTV (MOTV), the premier subscription streaming platform for outdoor lifestyle programming, has announced the launch of ViewLift Conversational AI Search, an advanced AI-powered discovery capability designed to help subscribers find relevant outdoor content faster and more intuitively. The new feature enables natural language search across the MyOutdoorTV […]

March 26, 2026

Tampa Bay Lightning launches streaming service with ViewLift

The Tampa Bay Lightning and ViewLift have announced the launch of a new direct-to-consumer (DTC) subscription streaming service ahead of the Lightning’s first pre-season game on September 26th. Designed to bring fans closer to the action, the platform will be accessible across web, iOS, Android, Apple TV, Google TV, and Roku devices. Fans who subscribe […]

September 25, 2025

NESN 360 relaunches

NESN, New England’s sports network, has announced the relaunch of NESN 360 with a redesigned experience and key upgrades, available just in time for the second half of the Red Sox season that begins tonight. Now powered by ViewLift, a specialist in digital solutions for content owners, the enhanced NESN 360 app is available on […]

July 18, 2025

ViewLift, Monumental Sports Network partnership

Monumental Sports & Entertainment (MSE) and ViewLift have announced the creation of a broadcast and streaming solution built to meet the local distribution needs of professional sports teams across the US. The initiative is set to formally launch this autumn. This strategic alliance brings together two powerhouses in the sports media industry. MSE is recognised […]

July 9, 2025

ViewLift on Xfinity, Xumo; Mellilo named CBO

ViewLift, a provider of digital solutions for sports and media content owners, has announced its launch on Comcast’s Xfinity and Xumo platforms. In tandem with this strategic rollout, ViewLift has appointed Charles Mellilo as Chief Business Officer, where he will lead the company’s business development and marketing efforts. With this launch, ViewLift-powered apps—including Monumental Sports […]

June 26, 2025

PFL launches new DTC app

The Professional Fighters League (PFL) has launched its new direct-to-consumer (DTC) App, the free vehicle for Americans to watch all PFL International League events and fights live, including PFL Europe, PFL MENA, and PFL Africa. The new PFL App, made with tech company ViewLift, is a comprehensive home for PFL information, entertainment and engagement, including […]

June 6, 2025

Florida Panthers launch Panthers+

The Florida Panthers, ViewLift and Scripps Sports have announced that ‘Panthers Plus,’ an all-new mobile application and the official streaming home of the club, is now available on web browser, iOS, Android, AppleTV, Roku and Amazon Fire TV. Additional platforms Samsung TV and LG TV are expected to be announced and added in the coming […]

September 24, 2024

Rose, Byrd join ViewLift board

ViewLift, the sports and entertainment technology player, has announced two new strategic additions to its Board, John Rose and Steve Byrd. The two join a roster of board members led by chairman Ted Leonsis, founder of Monumental Sports and Entertainment. “I’m delighted to announce that Steve and John are joining our board,” said Rick Allen, […]

January 22, 2024

ViewLift powers relaunched NHL TV apps

The National Hockey League (NHL) and sports streaming specialist ViewLift have relaunched free NHL apps available across a range of device platforms that allow hockey fans to create a customised feed of the latest highlights, condensed games, features and other content. The new, upgraded apps can be downloaded via Apple TV, Android TV, Fire TV […]

November 29, 2023