Advanced Television

sweden

Sweden: Netflix loses subs, but still market leader

During the past year, Swedish households have purchased an additional 700 000 new SVoD-subscriptions. Consequently, in the third quarter, paid video services have reached a new record level following strong growth compared to the equivalent period last year. Furthermore, Mediavision’s analysis of the third quarter reveals that Netflix, for the first time since its launch […]

October 27, 2020

Sweden: Media spend starting to normalise

Mediavision’s analysis of household spend on media services points towards a stabilisation in the third quarter, following substantial pandemic effects in Q2. During this spring, online video services reached new record levels which have now normalised. Meanwhile, Mediavision concludes that spend on digital text subscriptions increase substantially. Mediavision’s Q3 analysis shows that Swedish households spend […]

October 13, 2020

Sweden: Daily press digital subscriptions up 40%

According to a Mediavision analysis of the Swedish market for daily press, consumer behaviour has changed radically in the past year. 540 000 households now subscribe to a digital daily newspaper, which is 160 000 – or 40 per cent – more than 12 months ago. This is good news for an industry that has […]

September 14, 2020

Sweden: Consumers move away from social media for news

The media market in Sweden has been affected by the pandemic in various ways. Increasing news consumption is one factor, another is consumers’ change of primary news source. Mediavision’s Q2 analysis takes a closer look at this phenomenon. The appetite for news among Swedish consumers surged early in the second quarter, spurred by the pandemic, […]

September 2, 2020

Sweden sees new streaming records

Streaming in Sweden rose to new record levels in the second quarter. Daily reach, i.e. the number of people that view streamed content an average day, has never been higher, reports Mediavision. During the quarter, close to 70 per cent of all 15-74-year-olds consumed streamed video content daily. Viewing has increased especially among the elderly […]

September 1, 2020

Sweden: VoD spend offsets cinema loss

Cinemas worldwide were very early subject to an almost complete lockdown, regardless of all other pandemic-fighting strategies. This was true also for Sweden. Consequently, the revenues of cinemas have been highly affected. Mediavision Q2 analysis of Swedish household media expenditure points at an almost 70 per cent year-on-year decrease in cinema spending. So where did […]

August 19, 2020

Sweden: Fight Sports carriage deal with Com Hem

After being awarded a five year licence in the Swedish DTT Networks, CSI Sports signed a long term carriage deal for Fight Sports its 24/7 HD Network with pay-Tv operators Com Hem and the brand Boxer, becoming Scandinavia’s first dedicated network to support the entire genre through exclusive events and original programming. Richard and Craig […]

July 9, 2020

CuriosityStream expands into Sweden

Independent factual media company CuriosityStream and Swedish TV operator Com Hem have announced a new partnership that brings hundreds of hours of world-class nonfiction programming to viewers throughout Sweden. Com Hem subscribers now have access to CuriosityStream’s award-winning original series and specials through its linear service, with SVoD and Comhem Play+ streaming coming soon. The […]

July 8, 2020

Disney+ launching in 8 more European countries

The Walt Disney Company’s Direct-to-Consumer & International segment has set September 15th as the launch date for Disney+ in eight new markets across Western and Northern Europe. The streaming service will launch in Portugal, Norway, Denmark, Sweden, Finland, Iceland, Belgium and Luxembourg and will retail at the following prices: €6.99 (monthly)/€69.99 (annually) in Portugal, Belgium, […]

June 23, 2020

Research: 1.5m Nordic homes plan to get Disney+

Disney+ will debut in the Nordics on September 15th and Mediavision research reveals that the interest for the service is already strong. Close to 1.5 million Nordic households claim they have plans to sign up. If they follow through on their plans, it would immediately make Disney one of the largest SVoD services in the […]

June 23, 2020