Advanced Television

Sustainability

Sustainable media marketplace initiative from Accedo

Video solutions provider Accedo has launched a new sustainability initiative, aimed at supporting its customers in their journey towards building more sustainable video businesses. The company will work with service and technology providers globally to define industry standards for delivering sustainable video services, and drive experiments to accelerate and achieve sustainable transformation across the video […]

August 23, 2022

Research: World Cup viewers expect diversity & sustainability ads

Research from Teads, the global media platform, reveals brands need to show diversity, promote gender equality, and sustainability in their ads during the men’s football World Cup 2022 if they are to win the hearts and minds of consumers. The research also found that leveraging high-attention premium publishers during the tournament will be key for […]

August 9, 2022

Newyonder launches sustainable OTT with Red Bee

Newyonder, a streaming service and film production company aiming to make the world a more sustainable place, is delivering all content to date with Red Bee Media’s Managed OTT services. As a certified B Corp, Newyonder intends to measure its entire social and environmental impact, including the energy consumption and carbon footprint of creating and […]

March 15, 2022

BT, Hubbub ‘Smarter Living Challenge’

Following the UK Government’s announcement and ambition to make households greener, warmer and more energy efficient as part of the new 10 Point Plan to tackle climate change, environmental charity and social enterprise Hubbub and BT Group have revealed plans to create the ‘Smarter Living Challenge’ aimed at helping households to reduce their carbon emissions […]

November 26, 2020