Veritonic, the audio research and analytics platform, has announced that Hawk (an Azerion company), a European player in digital omnichannel advertising, has selected Veritonic’s Audio Attribution solution to enable users of their platform to track and measure the performance of their audio, podcast and CTV ads. Hawk will use Veritonic’s attribution solution to enable its […]
Hawk, a European player in digital omnichannel advertising, recently acquired by Azerion, has announced a strategic partnership with Samba TV, a provider of TV technology for audience data and omniscreen measurement. For the first time, Hawk’s platform will give advertisers and agencies access to Samba TV’s Geo Audience data and insights to enable greater omnichannel targeting […]
Media and insights platform Hawk and audience data specialists Skyrise Intelligence are to deepen their partnership as Hawk ramps up the CTV element of its cross-channel offering. Hawk is the only fully multi-channel demand side platform (DSP) to work in partnership with Skyrise, providing brands and agencies with access to extensive consumer insight that can be targeted across all […]