Multiplay service revenue in India is expected to grow at a compound annual growth rate (CAGR) of 4.5 per cent between 2023 and 2028, in line with the rising adoption of multiplay service bundles among households on the back of improving fixed network infrastructure in the country, forecasts GlobalData, the data and analytics company. GlobalData’s […]

Eros Now, the South Asian OTT platform, has expanded its partnership with Airtel, the Indian communications solutions provider, to bring the Eros Now OTT content library to Airtel Xstream Premium, a new aggregation oriented video streaming service launched by Airtel. The partnership allows Eros Now to expand its reach further by tapping into Airtel’s 300+ […]

The SVoD service revenue in India is expected to grow at a robust compounded annual growth rate (CAGR) of 15.9 per cent from $0.9 billion (€0.76bn) in 2020 to $1.9 billion in 2025 in line with increasing demand for various OTT video service platforms in the country, according to data and analytics company GlobalData. GlobalData’s […]

Indian content distribution platform Tata Sky is delivering OTT aggregation with the introduction of Tata Sky Binge. Content discovery and viewer analytics solution provider ThinkAnalytics’ Think360 cloud-based personalised content discovery and viewer engagement platform is now live on Tata Sky’s Binge Fire TV Stick service and Binge mobile app. Binge subscribers now benefit from personalised […]

Since 2018, India has been the third largest SVoD market globally by number of subscribers, surpassing 100 million in 2020. In their infancy, SVoD services