Guppyfriend, the brand on a mission to stop microplastics at the source, is launching its first-ever TV campaign, ‘The Real Bag For Life’. The ad will air across Sky channels from May 10th, bringing the often invisible issue of microplastic pollution into the mainstream through powerful, purpose-led storytelling. Backed by Sky Media’s Sky Zero Footprint […]
Parents For Future UK, the grassroots climate organisation made up of thousands of parents across the country, is backing the proposed UK-wide ban on fossil fuel advertising which is set to be debated in Parliament today [July 7th]. Earlier this year, Parents For Future launched the country’s first ever TV advertising campaign explicitly advocating a […]
Global Action Days has officially begun. Kicking off on Earth Day (April 22nd) and continuing for two weeks, the Foundation for Environmental Education (FEE), in partnership with the Soil Association and Two Daughters Entertainment, invites children everywhere to explore the underground world of worms, roots, and soil superheroes during the Global Soil Safari, one of […]
Virgin Media O2 is committing to donate up to 12,000 smartphones to help people in need get online in 2025. The company is stepping up its work to address electronic waste (e-waste) and to tackle digital exclusion with its largest-ever device donation programme which will provide around 1,000 pre-owned devices per month to its charity partners, […]
CosmoBlue Media, a player in the media and entertainment industry, has announced the acquisition of Earth Cubs episodes, dedicated to entertaining and educating children about important global topics. With its recent acquisition of Macademia, which includes children’s brands Da Vinci and Azoomee, CosmoBlue says it is solidifying its position in the kids’ content space. Earth […]
Eutelsat has announced that its near-term greenhouse gas (GHG) emissions reduction targets have been validated by the Science Based Targets initiative (SBTi). The SBTi has recognised the Group’s scope 1 and 2 targets as aligned with a 1.5°C trajectory, in line with the Paris Agreement. The approved targets include: A 50 per cent absolute reduction […]
Wind Sun Sky Entertainment, pioneer in multi-platform entertainment, has announced that its eco-entertainment digital universe, Future Chicken, will be on YouTube Kids. Beginning January 23rd, Future Chicken will be featured on the YouTube Kids app, inspiring the next generation of changemakers with its fun and engaging content. Future Chicken is a multi-platform climate education initiative created […]
Following the fate of the FSO Safer, a mammoth oil tanker in the Red Sea, the film Speed of Rust is now available to watch on WaterBear, the impact storytelling platform for real stories that make a real impact. The 16 minute eco-thriller sheds light on the realities of an oil spill, allowing viewers to […]
The European Space Agency’s 2024 Space Environment Report has some hard-hitting criticism of certain satellite operators. The ESA said some satellite orbits “are getting crowded and increasingly churning with deadly, fast-moving pieces of defunct satellites and rockets that threaten our future in space.” The ESA added: “Without further change, the collective behaviour of space-faring entities […]
Sky Media, the advertising arm of Sky, has announced that its Sky Zero Footprint Fund is launching an additional initiative dedicated to SME and local businesses called Local Heroes. Launched in 2021, The Sky Zero Footprint Fund initiative was created to inspire positive behaviour change and help start-ups and established brands accelerate their sustainable initiatives […]