The Sky Zero Footprint Fund returns for a third year with a new expanded format. The £2 million initiative was established to help brands accelerate their sustainable initiatives and inspire behavioural change using the power and scale of TV advertising. The campaign champions the adoption of tangible steps towards a sustainable future and is an […]
Viaplay Group has been recognised for its sustainability performance by Sustainalytics for the second consecutive year, following an analysis of over 15,000 companies around the world, and has received both a 2023 Industry Top-Rated Badge and a Regional Top-Rated Badge. In addition, Viaplay Group’s 2030 emission reduction targets for greenhouse gases (GHG) have been validated […]
Streaming platform Rakuten TV has announced the addition of WaterBear, the free linear channel dedicated to the future of our planet. The channel us available on Rakuten TV in the UK, Ireland, Nordics and Netherlands effective immediately. WaterBear features powerful stories from award-winning documentaries, enlightening short films and impactful series. Its content aims to bring […]
As electric racing series Extreme E gets ready for its third season, the championship as revealed it sae strong growth in its global audience figures in 2022, rising to 135 million viewers. This marks an improvement of more than 30 per cent compared to its inaugural season in 2021. Ali Russell, Chief Marketing Officer at […]
Extreme E, the all-electric off-road racing series, has confirmed that Sky Deutschland will continue to broadcast the championship’s events, highlights and magazine shows in Germany, Austria, Switzerland, Luxembourg and Liechtenstein in both German and English.As the series enters its third consecutive championship, it will again visit five remote locations this year that each highlight a […]
General Motors and Netflix are joining forces to give put the spotlights on electric vehicles (EVs). In 2021, GM launched the ‘Everybody In’ campaign, showcasing its intent to lead an all-electric future, and invited others to join the movement. GM is engineering EVs with purpose-built, ground-up design, powered by the Ultium Platform, enabling EVs for […]
Bloomberg Media launched Bloomberg Originals, a new brand for streaming original video programming – cinematic documentary-style deep-dives, talk shows, live events and video podcasts. Under the new tagline, “Business as you’ve never seen,” Bloomberg Originals features series exploring climate change, technology, finance, sports and more. “On the heels of 20 per cent growth in video […]
Independent UK prodco Chief has announced the production of new sustainability-focused documentary Pot of Gold in partnership with global humanitarian relief and development charity Human Appeal. The film marks the first fully foreign film ever shot in the breathtakingly mountainous region of Azad Kashmir, a sensitive, misunderstood, historically rich and rarely visited region of Pakistan. […]
Acclaime DJ and electronic artist Carl Cox has unveiled his Carl Cox Motorsport Extreme E team which has joined the championship as the sport for purpose series gears up its third season. The current Extreme E line-up includes teams run by legendary motorsport names including McLaren, Lewis Hamilton (X44 Vida Carbon Racing), Nico Rosberg (Rosberg […]
Extreme E has announced that Fox Sports has signed a multi-year extension deal with the electric SUV off-road racing series. The Championship will continue to be screened live across the US, Canada and the Caribbean on FS1, FS2, FOX Sports Racing and Fox Sports digital platforms in 2023 and 2024. The series sees E-SUVs racing […]