An unusually diverse range of content interests means the Nordics provide ample growth opportunity for new US studio-led streamers and other new international services such as BritBox that can leverage demand for UK and US content, according to consultancy firm Ampere Analysis. Scandinavians show strong interest in both local and international content, a trait which, […]
BritBox UK has announced that Katherine Jenkins: Christmas Spectacular from the Royal Albert Hall will be streaming on the service from December 7th. This festive celebration sees classical music superstar Jenkins present a unique Christmas musical from the iconic Royal Albert Hall. With exclusive access to the historic venue, the Welsh singing sensation performs seasonal […]
Sport and video entertainment experience specialist Deltatre has extended its collaboration with ITV and continues to power SVoD service BritBox, across all major platforms. The new agreement will run for a further five years. BritBox employs Deltatre as its front-end and design partner, utilising ‘AXIS’, the company’s targeted UX management platform, to power the front-end […]
BritBox, the SVoD service created by the BBC and ITV, has officially launched in Australia. The launch is the next step in the global expansion of the platform, following its earlier launches in the US, Canada and the UK. ITV and BBC Studios announced in August 2020 plans to invest more than A$35 million (€21.2m) […]
Bango, a global platform for data-driven commerce, is powering bundled subscription services for BT. The UK telco has selected the Bango Platform as a key integration point to deliver a range of third-party products and services to its customers. The partnership between Bango and BT aims to open-up greater entertainment and commerce opportunities for BTs […]
Amazon has hired Soumya Sriraman to lead its Prime Video Channels business in the US. Sriraman was previously BritBox President & CEO for US and Canada, with news of her departure from the role coming just 3 weeks ago. Sriraman now becomes the US head of Amazon’s Prime Video Channels, which operates access to OTT […]
Streaming service BritBox has worked with Total Media and Picnic Media to drive subscriptions via an entirely new mobile ad format called Swipe Right. Inspired by dating apps, the ‘Swipe Right’ format was used for Spitting Image’s revival earlier this month. The novel mobile ad format allows users to ‘swipe left’ to dislike or ‘swipe […]
BritBox has promoted Emily Powers to executive vice president and head of BritBox North America, following the announcement that president and CEO Soumya Sriraman will be stepping down at the end of the month. Previously SVP and commercial head, Powers will continue to lead on all commercial relationships, distribution partnerships, performance marketing, and customer retention, […]
BritBox has announced that its satirical puppet show Spitting Image will have two specials to cover all the key moments and circus around the 2020 US Election. Viewers will have a one-off chance to watch the first episode of the special on ITV on October 31st. Both episodes will then be available to view only […]
ITV CEO Carolyn McCall has told the RTS digital conference that it will start to commission original programming for its AVoD platform ITV Hub, and has talked up co-production opportunities for its joint venture streamer BritBox. McCall said ITV had “invested a lot in Hub” and added that 80 per cent of 16-34s in the […]