While recent market challenges have impacted the TV and Film production landscape, spending across the top six global content providers (Disney, Warner Bros Discovery, Paramount, Netflix, Comcast and Google) has grown since the pandemic. Ampere’s latest intelligence shows that spending across these groups will reach a new high in 2024 and account for 51 per […]

Following the launch of Warner Bros Discovery’s (WBD) Max streaming service across Latin America in Q1 2024 (replacing HBO Max) the service saw a notable jump in subscribers. But while the overall region saw growth of 2.8 million subscribers year-over-year (13 per cent) in Q2, Ampere Analysis reports that one country in particular has emerged […]

The NFL accounts for 44 per cent of the entire sports broadcast rights spend in the US. The money is well spent with a 77 per cent boost to customer sign-up for Virtual Multichannel Video Programming Distributors (vMPVDs) carrying channels with NFL rights. The findings from Ampere Analysis look at the impact NFL has on […]

Amid cuts to its US Scripted productions, Netflix is increasingly looking to the APAC region for new content ideas. In the first eight months of 2024, 33 per cent of all new first-run Scripted TV series ordered by Netflix stemmed from its APAC markets, ahead of Western Europe (WE) which captured 29 per cent of […]

With a variety of local streaming services owning exclusive sports rights and several international streamers investing in the genre, Australian SVoD spending on sports is uncharacteristically high. A report from Ampere Analysis explores why the country’s broadcasting landscape is unique. Key report facts: In 2023, Australia-based SVoDs dedicated 21 per cent of their overall content […]

With streamers nearing market saturation in Western markets, retaining subscribers is more important than ever. A report from Ampere Analysis shows that households with children are less likely to cancel streaming service subscriptions than those without them. As a result, streamers are scooping up kids’ titles to appease this influential audience. Olivia Deane, Research Manager […]

Key US women’s sports have huge upside potential in rights value based on fan engagement relative to men’s sport when pegged to current rights value, according to research from Ampere Analysis. Ampere has calculated the difference in media rights deals for women’s and men’s US sports competitions based on value per engaged fans per game […]

Research from Ampere Analysis shows that the number of sports documentaries released by leading commissioners reached a new peak in the run-up to the Paris Olympic Games. There were 103 new (first-run) sports documentaries and docuseries released between May and July 2024. In the current commissioning context, the number released in July represents 25 per […]

Research from Ampere Analysis highlights how new season releases boost the viewing of older seasons. Analysis of a basket of shows debuting new seasons on Netflix in H2 2023 revealed that older seasons of these shows saw an increase of 86 per cent in viewing hours on H1 2023. Titles without a new season saw […]

The uptake of Netflix’s ad tier in the UK continues to grow, according to Ampere Analysis. By the end of June 2024, ad-tier users accounted for 15 per cent of Netflix’s UK user base, surpassing the 11 per cent proportion of the streamer’s ad-tier users in the US. Ad-tier sign-ups have been largely driven by […]